Verizon Wireless has decided that users with unlimited data plans will be able to keep their plans but will have to pay full price on their next phones.
On Wednesday, Francis Shammo, the company's chief financial officer, announced that existing unlimited-data customers would have to give up their no-longer-available plans when they upgraded from a 3G smartphone to one running on the company's 4G LTE network.
On Thursday, the company released a statement that neither endorsed Shammo's comment nor assured customers that they would be able to keep their plans. It followed that up later in the day with a more definitive outline of its plan.
Verizon has said it will implement new pricing options based on data share plans, which will work similarly to sharing minutes on family plans. When that rolls out, Verizon unlimited-data customers will either have to give up their plans when they upgrade to a new phone, regardless of whether it runs on 3G or 4G LTE, or buy the phone at full price.