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The Morning Fix: 'Men in Black' on top. Academy campaigning kicks off.

May 29, 2012|By Joe Flint
  • "Men in Black 3" dethroned "The Avengers." Credit: Sony.
"Men in Black 3" dethroned "The Avengers." Credit:… (Sony )

After the coffee. Before going through two weeks' worth of mail.

The Skinny: After two weeks on the road, I'm back in the office. I don't think I'd make it as a ballplayer. Tuesday's headlines include a look at the holiday box office and a coming election at the motion picture academy.

Daily Dose: "Moonrise Kingdom," the Wes Anderson-directed feature, had a strong limited-release opening. Focus Features touted it as a record, and indeed, on paper its $130,752 four-theater-average box office topped the 2006 opening of "Dreamgirls" in the same number of theaters by about $4,000. Of course, ticket prices have hardly stayed the same since 2006, so seems that an asterisk may be necessary here.

New champ. As expected, "Men in Black 3" dethroned "The Avengers" and took the top spot at the box office. However, it's holiday-weekend take of $70 million was lower than box-office watchers had projected. Overseas, the movie took in $133.2 million. Ticket sales for Memorial Day weekend were off 31% from last year. I did my part by steering clear of the movie theater. Box-office recaps from the Los Angeles Times and the Associated Press

Campaign season. Tom Sherak's run as president of the Academy of Motion Picture Arts & Sciences ends in August and the speculation about who might replace him is starting to pick up steam. The New York Times says producer Howard Koch Jr. and writer Phil Alden Robinson have emerged as names to watch. Producer Gale Anne Hurd is also being mentioned as a possible Sherak successor.

Who bought what. Now that the Cannes Film Festival is over, the Hollywood Reporter looks at what the biggest movie deals were for U.S. studios and which films are still trying to find a home. The winner of the festival, Michael Haneke’s "Amour," was acquired back in April by Sony. 

Insulting the voters is always the way to go. As Emmy campaign season kicks off, Fox's cartoon show "Family Guy" won't be accused of being too understated in its lobbying efforts. Deadline Hollywood reports that its mailer to voters includes a plea from "Family Guy" star Peter Griffin to those who will decide if the show will go home with a trophy. “Come on, you bloated, overprivileged Brentwood Jews. Let us into your little club,” reads the note. 

Next up, Spike the magazine. Having had success with a magazine based on the Food Network, Scripps Interactive is going to try again with HGTV, a a publication inspired by its Home & Garden TV channel. As it did with the Food Network magazine, Scripps is partnering with Hearst Corp. on the venture. More on whether this will be a page-turner from the Wall Street Journal.

And I thought my invite was lost in the mail. Often News Corp. and its chief executive, Rupert Murdoch, hold a big party in London during the summer that draws top politicians. But the Telegraph reports that this summer's shindig has been canceled. The move is not a surprise, given all the controversy around Murdoch and News Corp.'s tight relations with England's power players.

Inside the Los Angeles Times: A look at "Men in Black 3's" marketing push in China.

Follow me on Twitter. I have no commercials to zap. Twitter.com/JBFlint

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