For some bargain-hunters, Black Friday just isn't early enough.
Around 6:30 p.m. Thursday, about 40 people stood outside Target at the Glendale Galleria, the line snaking onto Colorado Street.
Honey Manuel of Silverlake was first in line, having been there since 2:30 p.m.
"What I am doing now is an adventure," Manuel said as a band of teenagers stood nearby grooving to music playing from a phone inside the jacket pocket of their long- haired friend.
In what is becoming something of a Thanksgiving tradition for retailers, businesses lured shoppers with Christmas sales several hours before the clock struck midnight Thursday, not long after some families cleared their tables of turkey, stuffing and pumpkin pie.
Across Southern California, shoppers were lining up for door-buster bargains, Black Friday deals and a shot at some of the most sought after gifts of the season.