AMC, the network that helped turn Sunday into a night of appointment television with its shows "Mad Men," "Breaking Bad," and "The Walking Dead," will attempt to do the same for Thursdays. The network plans to launch a new night of original unscripted programming on Feb. 14, the Times has learned.
The 90-minute block is to kick off at 9 p.m. with the return of Kevin Smith's "Comic Book Men," followed by the premiere of two unscripted series that tap into the mania for shows about dangerous, obscure or otherwise offbeat occupations. Set for 9:30 p.m., "Freakshow" centers on former music producer Todd Ray and his Venice Beach museum of curiosities. It will be followed at 10 p.m. by "Immortalized," a taxidermy competition show in which experienced craftspeople face off against lesser-known "rogue artists."
The new additions are aimed squarely at the 10 million or so viewers who tune in to "The Walking Dead" on Sundays, making it the highest-rated drama in basic-cable history among adults 18-49.
"We think that both are really engaging and edgy and could be enjoyed by a wide audience, but we also saw an opportunity, a sweet spot if you will, with 'The Walking Dead' audience," Joel Stillerman, AMC’s executive vice president of original programming, production and digital content, said in an email.