Foxsports.com writer Jason Whitlock started it by poking fun at Shaquille O'Neal in a tweet Tuesday night during TNT's "Inside the NBA," comparing the NBA star turned analyst's physique to that of his cohost, Charles Barkley.
"Right now, Chuck would win Shirt-Off II... Shaq is opening the season out of shape, as usual," Whitlock wrote.
It was a pretty clever observation. But is it really a good idea to take on someone who has a forum on national TV? Especially when there are pictures of you like the one in the video above.