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American Airlines planes and crews getting new looks

February 03, 2013|By Hugo Martin
  • The KaufmanFranco fashion team, which created this outfit worn by Jennifer Aniston, is designing new uniforms for American Airlines.
The KaufmanFranco fashion team, which created this outfit worn by Jennifer… ( )

The future of American Airlines is still unclear. Will it merge with Tempe, Ariz.-based U.S. Airways or try to go it alone when it exits bankruptcy in the next few weeks?

Whatever happens in Bankruptcy Court, the Fort Worth-based carrier will definitely have a new look.

Last month American unveiled a new logo and livery, featuring a silver mica color for its planes and red, white and blue stripes on the tails.

The airline also announced recently that it would introduce new crew uniforms created by a pair of designers who have dressed celebrities such as Beyonce, Taylor Swift, Halle Berry and Jennifer Aniston.

Ken Kaufman and Isaac Franco will design the first new uniforms for the airline in more than 20 years. The new outfits will be rolled out in 18 to 24 months.

The uniforms probably won’t be as flashy or expensive as the KaufmanFranco gowns worn by Eva Longoria or Christina Aguilera, but flight attendants are still excited about the prospects.

“We’ve been in the same uniforms for a long, long time and having met with the design team, I am convinced that they will bring us up to date with a stunning and practical look,” said Laura Glading, president of the Assn. of Professional Flight Attendants, which represents 17,000 flight attendants at American.


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Follow Hugo Martin on Twitter at @hugomartin

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