Viddy, a Venice, Calif., start-up that has been described as the Instagram of video, has laid off a dozen employees, or about a third of its staff.
The company's board issued a statement Monday saying it had slashed the workforce to cut costs.
"As the board continues to review Viddy's business, we've identified specific ways to streamline costs which include eliminating some positions," the board's statement said. "These changes will allow the Viddy team to be focused on bringing the most innovative and engaging social mobile video product to market."
Among those remaining with the company are engineers "key to product development" and two of the start-up's co-founders, Chris Ovitz and J.J. Aguhob, a company spokeswoman said.
The cuts come just weeks after the third co-founder, Brett O'Brien, was fired from his position as chief executive.
Earlier this month, Brian O'Malley, a Viddy board member and investor, cited a drop in traffic as one of the reasons for O'Brien's dismissal.