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San Francisco's @onlyinsf is tops among Twitter followers

January 28, 2013|By Mary Forgione | Los Angeles Times Daily Travel & Deal blogger
  • Twitter fans like San Francisco, whose tourism board has more followers than any other U.S. city.
Twitter fans like San Francisco, whose tourism board has more followers… (Gina Ferazzi / Los Angeles…)

What's your favorite city to follow on Twitter? If you chose San Francisco (@onlyinsf), you're one of the 99,000-plus followers that made it No. 1 among the 10 most popular U.S. cities on Twitter.

New York City (@nycgo) and Las Vegas (@vegas) come in second and third while Los Angeles (@discoverLA) takes eighth place. Cities were ranked by the number of people following their official tourism Twitter accounts, not city government or other Twitter feeds.

The rest of the top 10 cities:

4. Miami (@miamiandbeaches)
5. Philadelphia (@visitphilly)
6. Chicago (@choosechicago)
7. Portland, Ore. (@travelportland)
9. Columbia, S.C. (@columbiasc)
10. Louisville, Ky. (@justaddbourbon)

The report from Skift, a newish New York company that produces travel information and news, looked at how tourism agencies use social media. During a two-week period, it found that Portland and Philadelphia were most responsive to answering questions via Twitter, and that New York City, Las Vegas and Portland had the quickest average response times to their tweets.

"Some are leveraging the new media to clean the cobwebs off paper pamphlets and actually engage with visitors and locals," the report says. But tourism agencies could take a page from airlines and airports to increase their use of social media to better connect with visitors.

Check out the entire report on SkiftSocial.
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