The grand opening of "Bates Motel" prompted quite the turnout. The new A&E drama averaged 3 million viewers in its 10 p.m. time slot.
Not quite as many checked in as they did for last summer’s launch of the network's other original drama “Longmire” -- which premiered to 4.1 million total viewers -- but the “Psycho” prequel held its own in key adult demographics. It brought in 1.6 million viewers among adults 18-49 and adults 25-54 -- becoming the network’s most-watched original drama series debut in those demos.
But this is 2013 and looking solely at an inaugural broadcast’s performance is so 1987. Across multiple broadcasts, the drama nabbed 4.6 million total viewers, with 2.5 million of those in adults 18-49 and adults 25-54.
The older-skewing network seems to have found its in with younger viewers. In addition to the “Bates Motel” numbers, the network’s reality series “Duck Dynasty” does especially well in the 18-49 demo -- its most recent episode tallied 4.7 million viewers in the demo.