SAN FRANCISCO -- Dropbox is already a hit with consumers. Now it's looking to corner the business market.
The online storage service already has 200 million users who save more than 1 billion files in Dropbox every day, Chief Executive Drew Houston said.
Now Dropbox is looking to get businesses on board with Dropbox for Business. The company unveiled the initiative at its San Francisco headquarters Wednesday.
It’s an ambitious gambit that puts Dropbox in direct competition with Google, Box and other tech heavyweights.
The new product is designed to make it easier to manage business and personal information – and keep the two separate – be it documents or photos, Houston said. That gives businesses control over their information and lets workers have control over their information.
Dropbox is already used in about 4 million businesses, including more than 97% of the Fortune 500, mostly by people using their personal accounts at work, Houston said. Now it’s going after the information technology departments.