"Mad Men" fans will have a bit longer to say goodbye to Don Draper.
Following a trend set at AMC by "Breaking Bad," the seventh and final season of "Mad Men" will air in two, seven-episode halves, the network announced Tuesday. The first half of the season, dubbed "The Beginning," will air in spring 2014. The second, "The End of an Era," will air in spring 2015.
"This approach has worked well for many programs across multiple networks, and, most recently for us with 'Breaking Bad,' which attracted nearly double the number of viewers to its second-half premiere than had watched any previous episode,” said AMC President Charlie Collier. “We are determined to bring 'Mad Men' a similar showcase."
Series creator and showrunner Matthew Weiner expressed enthusiasm about the storytelling potential of the two-part final season.
"We plan to take advantage of this chance to have a more elaborate story told in two parts, which can resonate a little bit longer in the minds of our audience,” he said. “The writers, cast and other artists welcome this unique manner of ending this unique experience.”