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February 24, 1998 | ALLISON COHEN
The Los Angeles city attorney's office filed a criminal complaint Monday against a Tarzana man accused of selling illegal cable converter boxes on the Internet. Peter Mulder Johnston, 43, could face a maximum sentence of one year in jail and a $250,000 fine if convicted. Arraignment is scheduled for March 11. The city attorney's office alleges Johnston offered the "black boxes" on the World Wide Web, using the name "The Original Cable Guy."
April 15, 2014 | By Joe Flint
After the coffee. Before hopping a plane back to L.A.  The Skinny: I'm on the East Coast right now so the blood moon happened past my bedtime. The pictures looked cool though. I survived my Seder. Now I just need to burn off the meal and hope the rain doesn't mess with my flight. Today's headlines include a look at Turner Broadcasting as it begins an executive overhaul. Also, looks like David Fincher won't direct a Steve Jobs biopic for Sony Pictures. Finally, will CBS'  carrying prime-time football keep commercial rates for ESPN and NBC's football coverage from rising?
August 12, 1992 | Anne Michaud, Times staff writer
Sunglass maker Ray-Ban was spending big bucks on advertising during the Olympics, but it was Irvine-based Oakley sunglasses that captured the best spots. Several athletes, including decathlon bronze-medalist Dave Johnson, wore Oakley's glasses during their television appearances. "Dave Johnson we've been working with a couple of years, but a lot of the rest were surprises," said Jim Jannard, advertising director for Oakley.
April 9, 2014 | Bill Dwyre
LAS VEGAS - We went to write about Manny Pacquiao versus Timothy Bradley and SignGate broke out. It was Wednesday, this was boxing, and so the anger, hatred, rips, finger-pointing and innuendo were not unexpected. Nor, if you write a sports column for a living, unwelcome. For big fights here, they always have a large press conference on Wednesday. The norm is a large stage, fighters and teams strung along each side of a podium, and a half-dozen skimpily clad Tecate girls, featuring plastic-enhanced smiles, etc. The proceedings usually go one of two ways.
July 26, 1989 | LESLIE BERKMAN, Times Staff Writer
That envelope stuffed with discount coupons may be junk mail to you, but it's become a cost-effective way for a growing number of small businesses to get inside your home to peddle their products. It has also become a gold mine for Money Mailer, a Huntington Beach direct-mail firm that specializes in helping proprietors of small businesses band together to pitch their wares in one mailing. Money Mailer is one of a few national firms that specialize in what is called "cooperative" advertising.
September 22, 1989 | CAROL HALL, Newsday
Thirteen years after he appeared in a Dewar's Profile ad, ("Wildlife conservationist; International Airline Pilot"), David O. Hill said friends still introduce him by saying: "He was a Dewar's guy." Eleven years after his profile ran, Les Payne ("Journalist") has a copy hanging on his office wall with other memorabilia: a picture of him and Jimmy Carter, his Pulitzer Prize plaque, a picture of Payne on "Meet the Press."
December 12, 1998 | Associated Press
Hoping to improve sales of its Viagra drug, Pfizer Inc. has hired former presidential contender Bob Dole for a television advertising campaign to raise awareness about impotence. Dole, a former Senate majority leader, will participate in a series of public service activities, including speaking engagements and educational advertising that focus on impotence and men's health in general, the company said.
October 21, 1993 | From Times Staff and Wire Reports
Burger King to Review Agencies: With its fast-food sales generally disappointing, the Miami-based giant said it is launching a formal review for its estimated $150-million, general-market brand advertising now handled by New York agency D'Arcy Masius Benton & Bowles. This will not affect Burger King Corp.'s relationship with New York agency Saatchi & Saatchi Advertising, which handles the company's successful Burger King Kids Club advertising.
March 26, 2014 | By Richard Verrier
Advertisers are spending more money than ever to promote their products in movie theaters. Cinema advertising revenues reached a record level of $677.9 million in 2013, up 6.5% from the prior year, the Cinema Advertising Council, a national trade association, reported Wednesday. The figures include revenues from local, regional and national advertisers representing more than 90 brands in five leading sales categories: automotive, computer software, consumer electronics, consumer products and television.
March 25, 2014 | By Meg James
U.S. advertising spending inched up nearly 1% last year to $140.2 billion as large companies spent more to market their products and services. Ad spending rose for cable TV, Internet display and Spanish-language media. Demand for commercials in TV sports programming also remained strong, according to a report released Tuesday by Kantar Media, which tracks ad spending. But the report uncovered a troubling economic trend. ON LOCATION: Where the cameras roll "The ad market is currently being carried by the top 1,000 advertisers who, as a group, are steadily spending more while the long tail of small-sized marketers is sharply cutting back," said Jon Swallen, chief research officer at Kantar Media North America.
March 16, 2014 | By Hugo Martin
Legislation that would let airlines advertise fares without adding in fees and taxes has the support of - you guessed it - the nation's airline industry. The bill introduced March 6 by Rep. Bill Shuster (R-Pa.) and Peter DeFazio (D-Ore.) would negate a rule adopted in 2011 by the U.S. Department of Transportation that requires airlines to advertise the full cost of tickets, including fees and taxes. The Department of Transportation has already fined the nation's airlines thousand of dollars over the last three years for violating the so-called full-fare advertising rule.
March 7, 2014 | By Jessica Guynn
SAN FRANCISCO -- Instagram has landed a major advertising deal for up to $100 million over the next year from Omnicom. The deal comes just four months after the popular photo-and-video-sharing service rolled out the first sponsored posts from Michael Kors, General Electric and Levi's. Instagram users will begin seeing ads in their streams from brands that work with Omnicom's media and creative agencies, AdAge reported . Instagram, which has 150 million active users, is coming into its own as an advertising platform.
March 3, 2014 | By Glenn Whipp
The Oscars are over, Twitter has recovered, the pizza has been devoured and the delivery guy is probably still waiting for the money to make its way from Pharrell Williams' hat to his pocket. But everyone else, host Ellen DeGeneres tells us, is a winner - well, except for "American Hustle," which went 0 for 10 in its nominated categories. (Don't sweat it. The art of survival is a story that never ends.) So what can Hollywood learn from the last six months of awards campaigning?
March 3, 2014 | By Salvador Rodriguez
In what may be the first social media marketing campaign by Apple, the Cupertino, Calif., tech company appears to have turned to Tumblr to advertise the iPhone 5c. A recently launched Tumblr blog called isee5c features five 15-second video clips that each advertises a different color version of the iPhone 5c, Apple's $99 smartphone.  Apple hasn't officially taken credit for the colorful Tumblr page, but isee5c is stylized in a way that...
March 3, 2014 | By David Ng
Norman Yonemoto, a Los Angeles artist who along with his younger brother, Bruce, created innovative video installations that often explored mass media, Hollywood and other forms of pop culture, has died. He was 67. Yonemoto died Friday at his home in Venice. He had been in ill health since suffering a number of strokes, the last of which was in October, said Carole Ann Klonarides, a family representative. Collaborating with his brother for nearly four decades, Yonemoto created video artwork that often appropriated the visual vernacular of Hollywood movies, television and advertising to challenge the viewer's assumptions about the media.
February 28, 2014 | By Meg James
Long relationships are rare in Hollywood - except when it comes to Oscar. During Sunday's telecast of the 86th Academy Awards, McDonald's Corp. is set to make its 23rd straight appearance in Hollywood's biggest night, and American Express Co. will mark its 22nd year. J.C. Penney Co. has landed the role of leading retail advertiser every year since 2001, and, after a five-year absence, longtime advertiser Cadillac is back. And the Academy of Motion Picture Arts and Sciences renewed its vows three years ago with ABC, an arrangement that will keep the program on the network at least until 2020.
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