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May 24, 2013 | By Shan Li, Los Angeles Times
The gig: Emily Schuman, 30, is the lifestyle maven behind the popular blog Cupcakes and Cashmere, a confectionary collection of stylish outfits, recipes, home decor tips and do-it-yourself projects. Think Martha Stewart meets Carrie Bradshaw. The blog also led to a book deal for the California native. Titled "Cupcakes and Cashmere: A Guide to Defining Your Style, Reinventing Your Space, and Entertaining With Ease," it hit shelves last August and landed on the Publishers Weekly bestseller list.
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