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June 16, 2000 | LESLIE EARNEST, TIMES STAFF WRITER
Aroma Naturals Inc., maker of scented candles and body care products, has filed a lawsuit accusing competitor Our Secret Ltd. of waging a misleading marketing campaign. The lawsuit, filed Wednesday in federal court in Santa Ana, highlights the growing controversy over the marketing of products used in "aromatherapy," a quasi-science of smells that purportedly enhance health, mood and brain function. Irvine-based Aroma contends that it makes its products with "pure essential oils" and extracts.
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BUSINESS
June 16, 2000 | LESLIE EARNEST, TIMES STAFF WRITER
Aroma Naturals Inc., maker of scented candles and body care products, has filed a lawsuit accusing competitor Our Secret Ltd. of waging a misleading marketing campaign. The lawsuit, filed Wednesday in federal court in Santa Ana, highlights the growing controversy over the marketing of products used in "aromatherapy," a quasi-science of smells that purportedly enhance health, mood and brain function. Irvine-based Aroma contends that it makes its products with "pure essential oils" and extracts.
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