July 26, 1987
Congratulations to The Times and staff writer Bruce Keppel for spotlighting the intemperate pushing of booze upon a specially targeted, high-risk population. However, as early as 1975, Loran Archer, director of what was then California's Office of Alcohol Program Management, was blowing the whistle to state legislators about emerging, billboard life-style ads pushing booze not only in black ghettos but also in Latino barrios. Archer has long been a deputy director of the federal government's National Institute on Alcohol Abuse and Alcoholism.
October 7, 2009 |
While summer's still a living memory, one more fruit-scented wheat beer. Pyramid Breweries calls this one Audacious Apricot Ale and fills the label with sketchy but clearly reckless surfing figures, presumably so nobody will think it's some kind of frivolous soda pop. It certainly isn't. It's a much-decorated brew that goes back 15 years (even before Pyramid was calling itself Pyramid) and helped create the fruit beer phenomenon in this country. So Pyramid knows what it's doing.
August 6, 2012 |
This post has been updated. See note below for details. The high school or middle school student who can grab a sugar-sweetened soft drink on school grounds during class hours is becoming a rarity, a new study finds. But lots of kids still can buy high-sugar beverages in schools: Fruit juices and sports drinks that are designed for serious athletes engaged in vigorous physical activity remain widely sold in U.S. middle and high schools. In 2010-11, 25% of high school students had access to sugary sodas during school -- either at cafeteria concessions or from vending machines.
December 22, 1989 |
Why do human beings drink? To quench thirst, to be sure. But also to stay alert or get drunk, to cool off or warm up, to soothe a set of jangled nerves. Bodies need one primary thing from beverages: water. Every cell in our bodies contains water--an aqueous stock that should be replenished daily. Water is mainly what we get from beverages, from seltzer to soda pop. Even most alcoholic and caffeinated beverages are primarily water, but we don't necessarily drink them to quench thirst.
August 13, 1987 |
By mid-September, customers here might be unable to quench their thirst through the purchase of a single beer or wine cooler at local convenience stores or markets. Under a proposed ordinance, anyone who wants a beer or wine cooler will have to buy at least a six-pack of beer or a four-pack of wine coolers. City Council members--who gave tentative approval to the ordinance earlier this month--said their intention is to discourage people from drinking and driving .
October 17, 2013 |
California kids under 12 are drinking fewer sodas and sports drinks than they were a few years ago, but more teenagers are downing at least one sugar-sweetened beverage a day than in 2005 to 2007, according to a report Thursday. Forty-one percent of children ages 2 to 17 drank at least one soda or other sugar-sweetened beverage a day in 2011-2012, an 11% drop from 2005-2007, the report says. Within those ages, 65% of people ages 12 to 17 drank at least one such beverage, up from 60% in 2005-2007, an increase that the report called “particularly troubling.” Among children 6 to 11, the rate of daily consumption was 32%, down from 43% in 2005-2007; and among children 2 to 5 years old, it was 19%, down from 27% in 2005-2007.
August 23, 1987
I would like to comment on the letters by Patricia Taylor and Ray Chavira published July 26 under the headline, "Celebrities Should Warn Against Alcohol, Not Hype Drinking in Ads." The liquor industry is constantly being attacked by misguided individuals and groups that are determined to place the blame for the social consequences of alcohol abuse on the producers and representatives of these products. As a group, the alcoholic beverage industry is one of the most reliable, socially responsible groups in America.
October 2, 1989 |
Pepsi-Cola Co. wants a spot on the breakfast table and a chance at those other moments in the morning when people generally reach for the coffee. Starting next month, the soft drink giant will begin test-marketing Pepsi A.M., a cola drink with about 28% more caffeine per ounce than regular Pepsi but 77% less than coffee or tea.
November 18, 2007
With holiday parties fast approaching, better brace yourself for the onslaught of liquor. Avoid one too many embarrassingly drunken outbursts with the new wave of luxe, nonalcoholic potables. -- Dry Soda Artificially colored kiddie sodas they're not. The chic beverages boast creative flavors such as lavender, lemongrass and rhubarb. They're even meant to be paired with foods, much like wine (for example, kumquat = white fish). www.drysoda.
CALIFORNIA | LOCAL
January 2, 2000
Re "Infant Victim of Hit-and-Run Dies of Injuries" (Dec. 23): Enough! I recently attended Orange County's Mothers Against Drunk Driving awards luncheon, honoring police officers and district attorneys who actively arrest and prosecute drunk drivers. I was overwhelmed by the number of people whose lives have been impacted by other people who choose to drive a vehicle after drinking alcoholic beverages. The accidents that kill children, families and friends caused by drunk drivers are 100% preventable.