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February 21, 1988
Instead of being coined Ward Wars , the battle among Orange County hospitals should be called Reward Wars , as each is competing for a greater share of the lucrative health care market with an anticipation of increased business and higher profits ("Orange County Hospitals Stage Marketing Blitz," Feb. 7). It is debatable whether their advertising campaigns are cost effective and attract new business or are just a huge waste of monies. Apparently, the hospitals themselves believe the ads are worthwhile, as they keep pouring more money into them each year.
December 6, 2006 | Elizabeth Snead, Special to The Times
WILL this be the season Hollywood decides to ditch the bling? Thanks to Edward Zwick's new film, "Blood Diamond," there's an alternative from the activist jewelry department: a red rubber "Blood Diamond/Clean Diamond" bracelet from Amnesty International and Global Witness. The bracelet, which sells for $2 on amnestyusa.
May 1, 2003 | Jon Burlingame, Special to The Times
The Academy of Motion Picture Arts and Sciences has taken initial steps to rein in the aggressive Oscar campaigning of the past couple of years. The academy board of governors met Tuesday night for the first time since this year's awards ceremony, and academy President Frank Pierson said Wednesday that he will appoint a committee "to write some new rules."
May 27, 2003 | From Associated Press
With one big inning, the Pittsburgh Pirates turned a tight game into an easy victory. Josh Fogg outpitched Kerry Wood, and Pittsburgh scored nine runs in the eighth inning for a 10-0 victory over the Chicago Cubs on Monday. Fogg was clinging to a one-run lead when he led off the eighth by drawing a walk from reliever Phil Norton. The next six batters reached safely, and suddenly the Pirates were in control.
June 22, 1986 | JACK ADLER
Variations in the kinds of discount card programs available continue to emerge. Some companies have more than one entry in this area. To illustrate, American Leisure Industries has both Encore and Short Notice Go-Cards. With the Encore card, which costs $36 a year, you and a guest sharing a room can get the second night free at 1,900 hotels, and modest discounts (10% or more) on some tours, cruises and car rentals.
June 15, 2009 | Allyssa Lee
Take two parts ballroom dancing, one part celebrity watching, one part live television mishaps, sprinkle in a dash of glitter and a pinch of schmaltz, and you've got "Dancing With the Stars." The ABC reality show in which relatively famous people are paired up with professional dancers and judged on their ballroom skills was a sleeper summer sensation when it premiered in 2005 and now, after eight seasons, seems to be as alluring and sparkly as ever -- with 20.
September 1, 1998 | BRIAN LOWRY
"He who controls sports controls it all." So said a fictitious media mogul in writer Larry Gelbart's prescient 1997 Home Box Office movie "Weapons of Mass Distraction," which featured two media barons engaging in a wildly escalating duel over ownership of a pro football team.
January 28, 1997 | T.J. SIMERS
Three thousand reporters, probably 100,000 football stories printed across the nation in the last week, and the last man being interviewed at Super Bowl XXXI Monday morning, following the day-after traditional sessions with the winning coach and MVP, was agent Leigh Steinberg. All together now: "Show me the money," and barring a modern-day sports miracle, say goodbye to those fuzzy adorable Packers that America has come to embrace.
February 3, 1986 | TED VOLLMER and GARY JARLSON, Times Staff Writers
It may take $12 million or more, but both backers and opponents of a controversial ballot measure are already hard at work trying to transform "deep pockets," an obscure, centuries-old legal doctrine, into a household phrase by primary election day, June 3. If early campaigning is any indication, the transformation will be a stormy one. One opponent predicted last week that a "vicious" media battle for votes is on the horizon.
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