CALIFORNIA | LOCAL
February 21, 1988
Instead of being coined Ward Wars , the battle among Orange County hospitals should be called Reward Wars , as each is competing for a greater share of the lucrative health care market with an anticipation of increased business and higher profits ("Orange County Hospitals Stage Marketing Blitz," Feb. 7). It is debatable whether their advertising campaigns are cost effective and attract new business or are just a huge waste of monies. Apparently, the hospitals themselves believe the ads are worthwhile, as they keep pouring more money into them each year.
December 6, 2006 |
WILL this be the season Hollywood decides to ditch the bling? Thanks to Edward Zwick's new film, "Blood Diamond," there's an alternative from the activist jewelry department: a red rubber "Blood Diamond/Clean Diamond" bracelet from Amnesty International and Global Witness. The bracelet, which sells for $2 on amnestyusa.
May 1, 2003 |
The Academy of Motion Picture Arts and Sciences has taken initial steps to rein in the aggressive Oscar campaigning of the past couple of years. The academy board of governors met Tuesday night for the first time since this year's awards ceremony, and academy President Frank Pierson said Wednesday that he will appoint a committee "to write some new rules."
June 22, 1986 |
Variations in the kinds of discount card programs available continue to emerge. Some companies have more than one entry in this area. To illustrate, American Leisure Industries has both Encore and Short Notice Go-Cards. With the Encore card, which costs $36 a year, you and a guest sharing a room can get the second night free at 1,900 hotels, and modest discounts (10% or more) on some tours, cruises and car rentals.
June 15, 2009 |
Take two parts ballroom dancing, one part celebrity watching, one part live television mishaps, sprinkle in a dash of glitter and a pinch of schmaltz, and you've got "Dancing With the Stars." The ABC reality show in which relatively famous people are paired up with professional dancers and judged on their ballroom skills was a sleeper summer sensation when it premiered in 2005 and now, after eight seasons, seems to be as alluring and sparkly as ever -- with 20.
September 1, 1998 |
"He who controls sports controls it all." So said a fictitious media mogul in writer Larry Gelbart's prescient 1997 Home Box Office movie "Weapons of Mass Distraction," which featured two media barons engaging in a wildly escalating duel over ownership of a pro football team.
January 28, 1997 |
Three thousand reporters, probably 100,000 football stories printed across the nation in the last week, and the last man being interviewed at Super Bowl XXXI Monday morning, following the day-after traditional sessions with the winning coach and MVP, was agent Leigh Steinberg. All together now: "Show me the money," and barring a modern-day sports miracle, say goodbye to those fuzzy adorable Packers that America has come to embrace.
CALIFORNIA | LOCAL
February 3, 1986 |
It may take $12 million or more, but both backers and opponents of a controversial ballot measure are already hard at work trying to transform "deep pockets," an obscure, centuries-old legal doctrine, into a household phrase by primary election day, June 3. If early campaigning is any indication, the transformation will be a stormy one. One opponent predicted last week that a "vicious" media battle for votes is on the horizon.
August 30, 1992
Plans to renovate the Los Angeles Memorial Coliseum have hit so many snags over the last 14 years--political, legal and financial--that one wonders whether each new blow will be the last. How much longer can the venerable facility be buffeted before we are left with a very big, very dead white elephant draining local tax coffers?