August 27, 2013 |
Forget the old-fashioned hamburger with a side of fries. This fall, Burger King is offering a burger with the fries built right in. On Sept. 1, the fast-food chain will introduce the French Fry Burger, a standard hamburger with four French fries inserted between the beef patty and the bun, the Associated Press reports. The French Fry Burger may not be a complicated culinary offering, but it is cheap: The burger and four fries between a bun will cost you just $1 from Sept. 1 through the end of the fall, according to the AP report. And if the four French fries in the burger curb your craving for a side of fries, you will save on calories: The French Fry Burger has 390 calories, while a burger and a medium side of fries will run you 650 calories, according to information on the fast-food chain's website.
January 8, 1998 |
Advertiser: Burger King Corp. Agency: Ammirati Puris Lintas, New York Challenge: Introduce the new Burger King French fries. The Ad: The children's toy Mr. Potato Head assumes the role of pitchman in ads promoting the much hyped fries. In the TV commercial, the stop-motion spokesvegetable holds a press conference to announce that the Burger King fries beat McDonald's fries in a taste test. Then he realistically rushes from the podium without answering questions. Comment: Using Hasbro Inc.'s Mr.
January 20, 1995 |
An Atlanta-based alliance of minority leaders has launched a boycott campaign against Miami-based fast-food chain Burger King, alleging discrimination against African Americans and Latinos. "Burger King spends a lot more on improvements in affluent middle-class communities than in minority communities. The playing field is not level," a boycott spokesman said.
May 29, 1987
The Minneapolis-based company said that because of adverse market conditions, it has withdrawn its proposed offering of limited partnership interests in a second master limited partnership of Burger King restaurant properties. On March 26, Pillsbury had announced the proposed sale of 108 to 120 restaurant properties, with an anticipated closing before May 31. The sale had been expected to generate an after-tax gain in the range of $20 million to $23 million.
July 21, 1986
Burger King Corp. President Jay O. Darling has resigned after 19 months in the job and has expressed an interest in becoming a franchise holder in the fast-food chain, the company announced. J. Jeffrey Campbell, Burger King chairman and chief executive, will assume direct control of Burger King in addition to his current duties.
April 5, 2012 |
Burger King is giving the public a bit of a closer look at its reinvention strategy with its decision to trade its shares publicly again. The hamburger giant said it would become a public company and relist its shares on the New York Stock Exchange within three months. The last time Burger King traded publicly was in 2010, when investment firm 3G Capital took it private for $3.3 billion. In a complex $1.4-billion deal, 3G said late Tuesday that it was selling a 29% stake in the Miami fast-food chain to Justice Holdings, a London acquisition company.
December 31, 1999 |
Burger King Corp. was charged in a lawsuit with acting negligently when it distributed millions of potentially hazardous Pokemon balls to children. The suit, filed in Dallas County Court in Texas, came three days after the hamburger chain recalled the popular toy, which had been included in its Kids Meals for about two months, after reports that an 18-month-old girl suffocated on one of the toys.
November 7, 1988 |
Pillsbury Co., which is fending off a hostile $5.23-billion takeover bid from a large British conglomerate, announced today that it will spin off its troubled Burger King subsidiary. Under a plan approved by Pillsbury's board of directors, the fast-food chain would be spun off to its shareholders as a separate public company, distributing one share of Burger King common stock for each outstanding share of Pillsbury common stock, payable on Jan. 27 or earlier for shareholders of record Dec. 2.
September 18, 1992 |
Ah, sweet ambience. Soft lights. Music. Table service. And while Chardonnay isn't on the menu yet, Burger King is dressing for dinner. The Miami-based fast-food giant said Thursday that it will introduce table service at dinner and an expanded evening menu at its more than 5,700 restaurants across the country over the next couple of weeks. It is a move that will make Burger King the first national fast-food restaurant to do so.
February 23, 1996 |
Burger King Corp. and an executive who has experience running inner-city restaurants agreed to open at least 125 such restaurants in the next five years. The fast-food chain and La-Van Hawkins plan to open 25 restaurants in the next 18 months in Washington, Chicago and Detroit. The first will open in the U.S. capital across from Howard University. Hawkins, the founder of Urban City Foods, was responsible for Checkers Drive-In Restaurants Inc.'