BUSINESS
July 22, 2011 | By Amy Kaufman, Los Angeles Times
"Captain America: The First Avenger," the last of four superhero movies to hit theaters this summer, is hoping its shield will be powerful enough to fend off the all-mighty force that is "Harry Potter. " After "Harry Potter and the Deathly Hallows — Part 2" grossed more in its worldwide opening last weekend than any film in history, including about $215 million in domestic ticket sales, it's clear that the level of interest in the film is tremendous. But because so many fans rushed out to see the movie immediately, it's unclear just how big the drop-off in receipts will be during its second weekend in release, particularly with the new 3-D entry "Captain America" opening against it. "Captain America," starring Chris Evans as a scrawny guy who is later transformed into a superhero through a secret government program, is expected to collect a similar sum at the box office as "Harry Potter" — about $60 million, putting the two films in a tight race for the weekend's No. 1 spot.
ENTERTAINMENT
January 22, 2011
How do you sell a movie called "Captain America" to an overseas market? In South Korea, Russia and Ukraine, apparently, the answer is you don't even try. The film "Captain America: The First Avenger" will have its title truncated to, simply, "The First Avenger" in those three overseas markets, according to Marvel Studios insiders. The choice was made by Marvel, Paramount Pictures' international team and distributors in those three countries based on market research results. Those involved in the decision are being careful to frame the move as a matter of brand management and consumer awareness and not as a decision tilted by cultural or political winds.
CALIFORNIA | LOCAL
December 16, 2011 | By Geoff Boucher, Los Angeles Times
Joe Simon, a comic book industry pioneer whose defining career moment came in the dark days of March 1941 when he delivered a star-spangled superhero named Captain America, has died. He was 98. Simon died Wednesday night in New York City after a brief illness, according to a statement from his family, and his death adds a solemn final note to the 70th anniversary of his greatest creation, Captain America, who leaped across the big screen this summer with the Marvel Studios film "Captain America: The First Avenger.
ENTERTAINMENT
July 25, 2011 | By Amy Kaufman, Los Angeles Times
"Captain America: The First Avenger" outmuscled its competition at the box office this weekend, including Harry Potter, and had the most forceful opening of any big-budget superhero movie released this summer. The 3-D film, which stars Chris Evans as a puny military reject transformed into a superhero via a secret government program, grossed a solid $65.8 million in the U.S. and Canada, according to an estimate from distributor Paramount Pictures. That was over $10 million more than both "X-Men: First Class" and "Green Lantern" collected upon their debuts in June and just a tad above the $65.7-million opening weekend for "Thor" in May. "Captain America" was also able to take down Warner Bros.' mighty box office wizard.
BUSINESS
May 19, 2010 | By Richard Verrier, Los Angeles Times
Few comic book characters are as homespun as Captain America, who uses his superhuman powers to fight the Nazis during World War II while draped in the colors of Old Glory. Yet even Captain America's overtly patriotic credentials weren't enough to keep a film about his exploits from being shot overseas. The upcoming movie from Marvel Studios was originally to be filmed in Los Angeles. Instead, "Captain America: The First Avenger," starring Chris Evans, Samuel Jackson and Hugo Weaving, will shoot this July in London, where the story is partially set. That decision was a blow to L.A.'s below-the-line community, which had been banking on the project to employ hundreds of crew members at a time when relatively few big-budget features are shot locally, thanks to rising competition from other states and countries.
BUSINESS
July 22, 2011 | By Ben Fritz, Los Angeles Times
If Captain America is going to be a box-office hero, he'll have to transcend his patriotic namesake. Like most big-budget summer event films, "Captain America: The First Avenger" must rake in a significant amount of money around the world to turn a profit. Financier Marvel Entertainment, owned by Walt Disney Co., and the movie's distributor, Paramount Pictures, collectively have about $300 million in production and advertising costs on the line. But a big screen adaptation of a comic created in 1941 about a sickly young man blocked from enlisting in the U.S. Army during World War II who takes an experimental serum and is turned into a super soldier is not an obvious sell to foreign ticket buyers.