Chrysler Automobile

FOR the purposes of this article, I will dispense with my usual sphinx-like air of mystery to tell you something personal. I am a new father. This is an astonishing turn of events, primarily on account of my astonishing age (47). Nonetheless, my two gorgeous daughters are the joy of my life and will be until the day I keel over at a middle-school dance recital.

Chrysler said it was recalling about 125,000 2007 and 2008 Dodge Avenger and Chrysler Sebring cars to address a problem with the cooling fan motor connector that could lead to engine fires.

In the car business, it's all about product. You can move iron with incentives and lure tire-kickers with a clever ad. But to rack up consistent sales and build a loyal customer base, a car company needs to make quality vehicles that meet buyers' needs and fulfill their desires.

To Cerberus Capital Management, the New York-based private equity firm that just bought Chrysler from DaimlerChrysler, congratulations and … what do you mean I'm being laid off? I don't even work for you guys! So far, the company is off to a rousing start.

DaimlerChrysler's Chrysler group has sold fewer vehicles so far this month than in the same period last year, and the automaker will cut production and increase incentives to prevent a buildup of unsold autos, sales executive Joe Eberhardt said.

Chrysler has again returned to the past to come up with a car for the future. The automaker, which looked to the 1970s muscle car era to create the 2006 Dodge Charger, has gone back to that time to pluck another muscle car nameplate, the Challenger.

The stock Chrysler 300C could not be said to suffer from inadequate charisma. This is a car that managed to win the 2005 North American Car of the Year award from auto writers and the Snoop Dogg seal of approval.

Chrysler unveiled a stunning concept Jeep Hurricane at the North American International Auto Show in Detroit last week, an all-wheel-drive sport-utility vehicle about the size of a Grand Cherokee.