Daily Associates

Carnation, one of the West Coast's largest packaged-goods companies, has decided to repackage its advertising. The company said Friday that it will consolidate much of its advertising with several advertising agencies owned by the giant New York holding company, Interpublic Group. In Los Angeles, an account valued at $12 million to $15 million will go from Ogilvy & Mather to McCann-Erickson/Los Angeles.

Dailey Wins Sizzler Ad Account: Sizzler International, the Los Angeles-based family restaurant chain, has awarded its $30-million advertising business to the Los Angeles agency Dailey & Associates. The move comes just four days after the chain named Hugh Duncan, one-time president of the Los Angeles office of the ad agency Foote, Cone & Belding, as president of its domestic operations. The agency BBDO/Los Angeles formerly handled the Sizzler business.

Dailey & Associates seems to have won the lottery--again. The Los Angeles ad agency, which has created California Lottery ads for the past three years, was all but handed the $50-million annual account again on Wednesday for another four years. After a competitive review, the lottery staff has recommended the agency to the Lottery Commission--a move that virtually assures that the ad firm will retain the high-profile business. The lottery board will make its final selection next week.

Carnation, one of the West Coast's largest packaged-goods companies, has decided to repackage its advertising. The company said Friday that it will consolidate much of its advertising with several advertising agencies owned by the giant New York holding company, Interpublic Group. In Los Angeles, an account valued at $12 million to $15 million will go from Ogilvy & Mather to McCann-Erickson/Los Angeles.

Dailey Wins Sizzler Ad Account: Sizzler International, the Los Angeles-based family restaurant chain, has awarded its $30-million advertising business to the Los Angeles agency Dailey & Associates. The move comes just four days after the chain named Hugh Duncan, one-time president of the Los Angeles office of the ad agency Foote, Cone & Belding, as president of its domestic operations. The agency BBDO/Los Angeles formerly handled the Sizzler business.

The El Pollo Loco chain is starting the new year off with a new owner and advertising slogan: "When You're Crazy for Chicken." The Irvine-based chain, purchased by the New York Investment firm of American Securities Capital, launched the first in a series of high-energy television commercials Jan. 3 featuring people breaking into the "chicken dance" during the course of their day.

Eric Daily decides to take the day off from work. He can do that because he owns the company. Daily spends the morning lounging around his five-bedroom home on Westlake Island. As the sun warms to midday, he tools about the lake in "the party barge," his new red-and-white pontoon boat. "I checked around the lake. Everybody else has blue boats. There's only one other red one," he said. "You have to be different." Almost six months have passed since Daily hit the $6.

Just about everything makes Cecilia Wright itch. She wears gloves to pet her horse--and she makes banana splits without ice cream because the dairy products give her red blotches. Few things, however, make the Burbank resident itch more than those pungent perfume ads known as fragrance strips--which one maker calls Scent Strips. They are commonly stuck into magazines such as Vanity Fair and Cosmopolitan to give consumers a sniff of what their producers say is the good life.

Several days after Hurricane Hugo ripped through Charleston, AT&T rushed a production crew there to film a promotional video. Originally, the video was supposed to be seen only by AT&T employees--as a way to show team spirit during a crisis. But the film footage of the devastation aftermath was so graphic, and in the case of one misty-eyed AT&T supervisor, so heart tugging, that the company took a different path.

Recliner salesman Mike Bartee readily rattled off the virtues of his product: comfort, durability and practicality. Beauty, however, was not on the list. "They're not sold as a thing of beauty," said Bartee, a salesman at the La-Z-Boy Showcase Shoppe in Glendale. "They're built for comfort." Three feet wide and upholstered in synthetic fabric or Naugahyde, the traditional recliner has been a dream for couch potatoes and a nightmare for decorators.

Dailey & Associates seems to have won the lottery--again. The Los Angeles ad agency, which has created California Lottery ads for the past three years, was all but handed the $50-million annual account again on Wednesday for another four years. After a competitive review, the lottery staff has recommended the agency to the Lottery Commission--a move that virtually assures that the ad firm will retain the high-profile business. The lottery board will make its final selection next week.

A Costa Mesa businessman became Yugoslavia's prime minister Tuesday, promising to do his utmost to reach an immediate cease-fire in Bosnia-Herzegovina. Milan Panic said that lasting peace in Bosnia and stability in other Yugoslav regions are a necessity for solving the Yugoslav crisis. "My government will guarantee to the international community that it will do everything in order to turn this region into a factor of peace in Europe," he told Yugoslavia's Parliament.

Israel's generals have gone to war again--this time with one another. In angry recriminations over a training accident that killed five young commandos early this month, Israeli generals have accused one another of carelessness with their soldiers' lives, dodging responsibility for the incident and then using press censorship in an attempt to cover it up.