June 29, 2010 |
Walt Disney Co. plans to unveil a new look for its Disney Stores on Tuesday in Montebello, and this time, instead of pixie dust, the company is relying on a heavy sprinkling of interactive technology. "We felt that we needed to reinvent Disney retail and create an environment that really gave children the best 30 minutes of their day," said Jim Fielding, president of Disney Stores Worldwide. That half hour, to be rolled out to Disney Stores worldwide, features a castle with a "magic" mirror in which a princess appears to tell a story whenever a child stands in front of it wearing a crown or holding a wand.
March 27, 2008 |
Children's Place Retail Stores Inc. said its Hoop Holdings unit, which operates the Disney Store chain, has filed for bankruptcy protection. Children's Place said last week that it planned to let Walt Disney Co. take control of about two-thirds of the 335 stores in the Disney Store chain. About 115 remaining stores were expected to close.
December 23, 2006 |
This holiday season, more than 300 Disney Stores are putting an old favorite back in the Walt Disney Co. stocking: cash. The Burbank entertainment company in 2004 sold its problematic U.S. and Canadian retail shops to Children's Place Retail Stores Inc. Now that move is paying off big time. Under terms of the deal, Disney in November started receiving licensing fees equal to 5% of the stores' revenue. Sales are exceeding expectations, and surging as Christmas approaches.
March 25, 2005 |
Children's Place Retail Stores Inc. said it was expanding its newly acquired Disney Store chain into outlet malls. The company, which acquired the chain from Walt Disney Co. in November, said it planned to open a store in Central Valley, N.Y., this weekend and planned five more openings this year. Children's Place said when the deal was announced that it would spend as much as $100 million to remodel and run the 313 Disney locations, and might expand to as many as 600 stores.
October 21, 2004 |
Walt Disney Co. said Wednesday that it had agreed to sell its money-losing Disney Stores in the U.S. and Canada to Children's Place Retail Stores Inc. Terms weren't disclosed. Children's Place said it would spend as much as $100 million to remodel and run the 313 Disney locations, and might expand to as many as 600 stores. The chain will retain the Disney name under a licensing agreement.
March 2, 2002 |
In the latest effort to revive its struggling retail store chain, Walt Disney Co. said Friday that it will turn it into two groups of specialty stores. The renamed Disney Play stores will target 3- to 10-year-olds and stock toys, costumes based on Disney characters and plush Mickey Mouse and Winnie the Pooh dolls. The other outlets will be called Disney Kids at Home, which will be aimed at parents seeking bed and bath products, apparel and home furnishings for their kids.