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Elusive Dream Marketing Services

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January 9, 1991 | GREG JOHNSON, TIMES STAFF WRITER
Parker Bros. is trying to keep El Cajon-based Elusive Dream Marketing Service from passing go and collecting $200. The Beverly, Mass.-based game manufacturer Tuesday filed a trademark infringement suit in New York against Elusive Dream, which manufactures about 60 Cityopoly board games that, the suit alleges, copy "distinctive elements" of Monopoly, the venerable board game that was introduced in 1935. Parker Bros.' suit caught Elusive Dream executives off guard.
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BUSINESS
January 9, 1991 | GREG JOHNSON, TIMES STAFF WRITER
Parker Bros. is trying to keep El Cajon-based Elusive Dream Marketing Service from passing go and collecting $200. The Beverly, Mass.-based game manufacturer Tuesday filed a trademark infringement suit in New York against Elusive Dream, which manufactures about 60 Cityopoly board games that, the suit alleges, copy "distinctive elements" of Monopoly, the venerable board game that was introduced in 1935. Parker Bros.' suit caught Elusive Dream executives off guard.
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CALIFORNIA | LOCAL
January 8, 1990 | ANTHONY PERRY
Call it the Rodney Dangerfield complex. Genre paperbacks--Westerns, action-adventures, romances, etc.--outsell the more literary stuff by a mile. But they don't get the respect given to their hardback cousins; no reviews in the Sunday newspaper, no book tours, no admiring interviews on "SunUp San Diego." Chet Cunningham, 61, a former newspaperman who lives in San Carlos, thinks that's wrongheaded and snobbish.
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