June 20, 1992 |
Jerry Della Femina, the Madison Avenue adman as well known for his trademark bald pate as his offbeat sense of humor, stepped down Friday as head of the agency he founded 25 years ago. The move followed a year of nasty bickering with the firm's French parent. Della Femina has been succeeded as chairman by Louise McNamee, 42, the agency president who is an extremely close confidant to Della Femina--and whom he previously appointed to the No. 2 post.