March 2, 2005 |
Back in the fall, Fox was in miserable shape, with postseason baseball its only saving grace in the ratings. But thanks to this year's Super Bowl, not to mention the reality smash "American Idol," Rupert Murdoch's broadcast network has come roaring back to life. For the February "sweep" -- one of the quarterly rating periods that help local stations determine ad rates -- Fox will crush rivals in both total viewers and adults ages 18 to 49, the demographic most important to advertisers.
February 4, 2005 |
Forget what you may have heard. Fox officials swear that Sunday's Super Bowl XXXIX won't be watered down just to atone for Janet Jackson's "wardrobe malfunction" last year. "It's going to be truly entertaining, and anyone who says it's going to be boring doesn't know what they are talking about," said Fox Sports Chairman David Hill. At halftime, "Paul McCartney is going to do an enthralling show that is going to knock the world's socks off.... It will not be watered down at all."
January 18, 2005 |
When it comes to ratings for "American Idol," Fox is no longer crooning "The Best Is Yet to Come." In its third season last year, the Tuesday edition of "Idol" was the most-watched show on television, with an average of 25.8 million viewers tuning in, according to Nielsen Media Research (the Wednesday "results" shows were watched by 23.6 million viewers). But network executives are already trying to manage expectations for season four of the singing contest, which starts tonight.
January 15, 2005 |
In response to the portrayal of Muslims on Fox's "24," the network is offering its stations two public service announcements that show Muslims in a positive light. The PSAs were produced by the Council on American-Islamic Relations, with whom Fox representatives met Wednesday. The 30- and 60-second spots showcase a diverse group of individuals, who in turn share personal descriptions and identify themselves as American Muslims.
December 30, 2004 |
News Corp.'s Fox television network is charging as much as $2.4 million for 30-second commercial spots during its Super Bowl broadcast in February, 6.7% more than the average for last season's National Football League championship game. Anheuser-Busch Cos., maker of Budweiser and Bud Lite beer, is buying 10 of the game's 58 30-second spots at that price, said Tony Ponturo, vice president for global media and sports marketing at the St. Louis-based company. The Feb.
December 16, 2004 |
TV producers are headed to court again over a "copycat" reality show. RDF Media Ltd., the British producer of ABC's program "Wife Swap," sued Fox on Wednesday, claiming Fox Broadcasting Co.'s "Trading Spouses" is a "blatant and wholesale copycat" of their show. Both series detail the experiences of real-life women who temporarily switch families. RDF claims that Fox decided to rip off its idea after "Wife Swap" became a hit in Britain and was sold to ABC.
September 2, 2004 |
Fox Broadcasting Co.'s boxing "reality" show is caught up in another courthouse scrape. Less than a week after fending off a legal challenge that could have blocked its premiere, the producers of "The Next Great Champ" were sued by a writer who claims the show rips off her idea. In papers filed in Los Angeles County Superior Court, Leigh Ann Burton said boxer Oscar De La Hoya's Golden Boy Promotions "misappropriated" her concept for a reality show after De La Hoya signed up for "Champ."
August 28, 2004 |
A Los Angeles Superior Court judge Friday knocked down the latest challenge from rival producers trying to block the Sept. 7 premiere of Fox's "reality" boxing show "The Next Great Champ." It was the second legal rebuff in less than two weeks for DreamWorks and reality impresario Mark Burnett, producers of the competing boxing show, "The Contender," scheduled to air on NBC in November.
August 21, 2004 |
The next episode in television's great boxing-show standoff is coming a little sooner than expected. Fox Broadcasting said Friday that it would move the premiere of its boxing "reality" series, "The Next Great Champ," to Sept. 7 -- a date that was to come a day before a hearing on a suit filed by rival producers seeking to knock the show off the air.
August 19, 2004 |
In the increasingly vicious brawl over rival boxing "reality" series, chalk up the first round for Fox Broadcasting. But the rumble is far from over. A Los Angeles County Superior Court judge on Wednesday declined to issue a restraining order to block the Sept. 10 premiere of Fox's "The Next Great Champ," which features boxing star Oscar De La Hoya overseeing 12 fighters squaring off for a shot at a professional title fight.