February 9, 1999 |
Hoping to capitalize on the craze for Furby, the interactive doll that was one of the hottest gift items last Christmas, McDonald's Corp. will give away scaled-down versions of the toy with Happy Meals starting in late March. The Oak Brook, Ill.-based company declined to say how many Furbys it's ordered but said it's comparable with the first Teenie Beanie Babies promotion that saw 100 million of those toys snapped up in two weeks.
December 24, 1998 |
Furby, the hot holiday toy that looks like a cross between an owl and a gremlin, will get a face lift next year, industry sources say, following complaints from Warner Bros. that the toy bears too close a resemblance to Gizmo, a character in Warner's "Gremlins" movies. Pawtucket, R.I.-based Hasbro Inc., which manufactures the hot-selling Furby line, did not return phone calls Wednesday.
December 15, 1998 |
Hasbro Inc., the world's second-largest toy maker, on Monday named Quaker State Corp. chief Herbert Baum, known for his track record in selling consumer products, for its new positions of president and chief operating officer. Baum, 62, will join Hasbro after Quaker State's merger with Pennzoil Co.'s car products business is completed later this month, Hasbro said. He will report to Hasbro Chief Executive and Chairman Alan Hassenfeld, 50. Pawtucket, R.I.
December 13, 1998 |
Some things in the toy industry just don't change. Young children are still the dominant force. And, while it's probably not politically correct, boys' play patterns generally remain a world apart from what young girls consider fun. But beyond those certainties, demographics in the industry are changing dramatically. New York-based Toy Manufacturers of America Inc. puts it this way: "Kids are getting older younger."
December 11, 1998 |
Hasbro Inc. agreed to donate $3.57 million worth of toys to needy children and pay $2.38 million in cash in a partial settlement of an antitrust suit against major toy manufacturers and Toys R Us Inc., state attorneys general said Thursday. Under the settlement pact with 44 states, Puerto Rico and the District of Columbia, Hasbro will supply the toys to all 50 states through the Marine Corps' Toys for Tots program, which distributes toys to the needy.
November 30, 1998 |
The hot toy of this holiday season is Furby, Tiger Electronics Inc.'s animatronic toy that reacts to touch and speaks its own language. But like last year's scramble for Tamagotchis and the buzz over Tickle Me Elmo in 1996, the laws of holiday supply and demand are putting the crimp on Furby-hungry consumers. Earlier this fall, Tiger admitted it wouldn't produce enough dolls to "ensure the holiday demand," said company President Roger Shiffman.
October 28, 1998 |
The National Hockey League and its players association have awarded Hasbro Inc., the nation's second-largest toy maker, the rights to make toys bearing NHL logos, team names and the names and likenesses of players. Representatives for the three organizations said the deal is an attempt to bolster and profit from the increasing popularity of hockey among young children. A Hasbro spokeswoman said the company expects additional sales of $100 million over the duration of the agreement.
September 29, 1998 |
Toy maker Hasbro Inc. said Monday that it is buying Galoob Toys Inc. for $220 million, locking in one of Hollywood's most profitable franchises, which includes the marketing draw of "Star Wars." But it also warned of weaker third-quarter results. Hasbro--which makes Tonka toys, Parker Bros. and Milton Bradley games as well as Teletubbies--said a restructuring by retailer Toys R Us would reduce its third-quarter sales by $200 million and lead to weaker earnings.