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BUSINESS
June 22, 1998 | KAREN KAPLAN
Internet advertising in the first quarter of 1998 totaled $351.3 million, a 271% increase over the first quarter of 1997, according to a report released last week by the Internet Advertising Bureau. That brings the number of consecutive quarters with revenue growth to eight. Computer and consumer-related advertising combined for 52% of all online ads, followed by telecommunications (14%), financial services (13%) and new media (10%).
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ENTERTAINMENT
October 9, 2013 | By Meg James
Internet advertising continues to explode as spending topped $20 billion during the first six months of this year. The Internet Advertising Bureau touted the milestone on Wednesday, saying the surge in spending during the first half of 2013 represented an 18% increase over the $17 billion spent during the first half of 2012.  Marketers increasingly are steering their dollars from traditional media and onto the Internet and mobile platforms....
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BUSINESS
April 9, 1998 | A Times Staff Writer
Led by a strong fourth-quarter surge, Internet advertising during 1997 rose to $906.5 million, according to the Internet Advertising Bureau, which surveys more than 200 publishers involved in online activities. Revenue rose by 48% over the third quarter to $336 million. The strong fourth-quarter performance puts Internet advertising on track toward a $1-billion year in 1998, according to the report conducted by Coopers & Lybrand.
BUSINESS
June 1, 2011 | By David Sarno, Los Angeles Times
Pasadena-based OpenX Technologies Inc., the online advertising firm whose products are built on largely open-source technology, has raised $20 million in additional venture capital, an infusion it believes will be the last one it needs on the way from being a tiny start-up to a full-fledged digital ad concern. Since its founding in 2007, OpenX has raised $50 million over four investment rounds. OpenX makes and distributes software that allows websites to sell the space on their pages to marketers, much like highway billboard owners look to profit by renting their blank signs to whatever advertiser will pay the highest price.
BUSINESS
February 10, 1999 | Times Wire Services
Internet advertising revenue rose to $1.3 billion through the first nine months of 1998 and was on track to reach $2 billion for the year, the Internet Advertising Bureau said. That growth would mark the first time that spending exceeded $1 billion in one calendar year, according to IAB's quarterly report.
ENTERTAINMENT
October 9, 2013 | By Meg James
Internet advertising continues to explode as spending topped $20 billion during the first six months of this year. The Internet Advertising Bureau touted the milestone on Wednesday, saying the surge in spending during the first half of 2013 represented an 18% increase over the $17 billion spent during the first half of 2012.  Marketers increasingly are steering their dollars from traditional media and onto the Internet and mobile platforms....
BUSINESS
June 1, 2011 | By David Sarno, Los Angeles Times
Pasadena-based OpenX Technologies Inc., the online advertising firm whose products are built on largely open-source technology, has raised $20 million in additional venture capital, an infusion it believes will be the last one it needs on the way from being a tiny start-up to a full-fledged digital ad concern. Since its founding in 2007, OpenX has raised $50 million over four investment rounds. OpenX makes and distributes software that allows websites to sell the space on their pages to marketers, much like highway billboard owners look to profit by renting their blank signs to whatever advertiser will pay the highest price.
BUSINESS
March 6, 2000 | KAREN KAPLAN, TIMES STAFF WRITER
Yahoo could merge with a media conglomerate, Amazon.com might never make a profit, and a wave of consolidation could put countless other online retailers out of business. But in the uncertain world of electronic commerce, this much seems clear: Companies will continue to advertise on the Internet. And they seem sure to do so with increasing gusto. Spending on Internet ads in the U.S.
BUSINESS
September 6, 2000 | JOSEPH MENN, TIMES STAFF WRITER
A surprising three-fourths of advertising purchased on the World Wide Web comes from other Internet companies, according to a study released Monday by a unit of Media Metrix. The study of the biggest 200 advertisers on the Web found that the proportion of ads purchased by "dot-com" firms climbed to 77% in July, up from 64% a year earlier.
BUSINESS
October 19, 1998 | KAREN KAPLAN, TIMES STAFF WRITER
The Internet is often compared to radio and television, but there is one major difference: There is no way to get audio, video or other content from the global computer network without paying someone a connection fee. NetZero, a Westlake Village start-up, is hoping to change that with today's launch of a free Internet service.
BUSINESS
September 6, 2000 | JOSEPH MENN, TIMES STAFF WRITER
A surprising three-fourths of advertising purchased on the World Wide Web comes from other Internet companies, according to a study released Monday by a unit of Media Metrix. The study of the biggest 200 advertisers on the Web found that the proportion of ads purchased by "dot-com" firms climbed to 77% in July, up from 64% a year earlier.
BUSINESS
March 6, 2000 | KAREN KAPLAN, TIMES STAFF WRITER
Yahoo could merge with a media conglomerate, Amazon.com might never make a profit, and a wave of consolidation could put countless other online retailers out of business. But in the uncertain world of electronic commerce, this much seems clear: Companies will continue to advertise on the Internet. And they seem sure to do so with increasing gusto. Spending on Internet ads in the U.S.
BUSINESS
February 10, 1999 | Times Wire Services
Internet advertising revenue rose to $1.3 billion through the first nine months of 1998 and was on track to reach $2 billion for the year, the Internet Advertising Bureau said. That growth would mark the first time that spending exceeded $1 billion in one calendar year, according to IAB's quarterly report.
BUSINESS
October 19, 1998 | KAREN KAPLAN, TIMES STAFF WRITER
The Internet is often compared to radio and television, but there is one major difference: There is no way to get audio, video or other content from the global computer network without paying someone a connection fee. NetZero, a Westlake Village start-up, is hoping to change that with today's launch of a free Internet service.
BUSINESS
June 22, 1998 | KAREN KAPLAN
Internet advertising in the first quarter of 1998 totaled $351.3 million, a 271% increase over the first quarter of 1997, according to a report released last week by the Internet Advertising Bureau. That brings the number of consecutive quarters with revenue growth to eight. Computer and consumer-related advertising combined for 52% of all online ads, followed by telecommunications (14%), financial services (13%) and new media (10%).
BUSINESS
April 9, 1998 | A Times Staff Writer
Led by a strong fourth-quarter surge, Internet advertising during 1997 rose to $906.5 million, according to the Internet Advertising Bureau, which surveys more than 200 publishers involved in online activities. Revenue rose by 48% over the third quarter to $336 million. The strong fourth-quarter performance puts Internet advertising on track toward a $1-billion year in 1998, according to the report conducted by Coopers & Lybrand.
BUSINESS
December 5, 2001 | Reuters
Online advertising revenue continued to decline during the third quarter, according to a report released by the Internet Advertising Bureau, but analysts said the sector could be stabilizing. The trade group said third-quarter revenue totaled $1.79 billion, down from $1.97 billion a year earlier and $1.87 billion in the second quarter. Year-to-date online advertising spending stands at $5.55 billion, down 8.4% from the first three quarters of 2000.
BUSINESS
January 19, 2000 | Greg Johnson
Online advertising revenue grew 148% to a record $1.2 billion during the third quarter, putting the industry on track toward $4.4 billion in 1999 revenue, the Internet Advertising Bureau said. Internet advertising revenue hit $1.92 billion in 1998, according to the New York-based group. Consumer-related ads generated 32% of total ad revenue during the third quarter, followed by computing (21%), financial services (19%), telecommunications (6%) and business services (5%).
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