March 3, 2014 |
In what may be the first social media marketing campaign by Apple, the Cupertino, Calif., tech company appears to have turned to Tumblr to advertise the iPhone 5c. A recently launched Tumblr blog called isee5c features five 15-second video clips that each advertises a different color version of the iPhone 5c, Apple's $99 smartphone. Apple hasn't officially taken credit for the colorful Tumblr page, but isee5c is stylized in a way that...
August 3, 2011 |
Your freeloading iPhone can now start paying for itself. Maybe even take you someplace nice for dinner. A 2-month-old app called Gigwalk pays you to use your iPhone. Users who download the app act as on-the-ground inspectors for big companies, checking local menus and store displays or verifying street signs. The Gigwalkers, as they're known, snap photos of the task and send it to Gigwalk, which pays anywhere from $3 to $90 per gig. As users prove themselves and earn "StreetCred," they can unlock higher-paying gigs that are more complicated.
September 14, 2012 |
Apple will be coming out with new cables in the next few months that will allow iPhone 5 users to connect their device to TVs and watch video, according to a report. The Verge says Apple confirmed it will sell Lightning-to-HDMI and Lightning-to-VGA cables for the iPhone 5 that will be available in the "coming months. " People were concerned that Lightning, Apple's new iPhone dock connector, would be incapable of handling video when the company didn't list that as one of its feature at its media event Wednesday or online following the event.
December 5, 2013 |
Apple may have finalized a deal with China Mobile, that nation's largest carrier, to sell the iPhone. Such a deal would give Apple access to China Mobile's 700 million customers for the first time. Though analysts have been predicting such a deal was close for months now, it's still expected to give a major boost to Apple in one of the world's most important smartphone markets. The deal was reported Wednesday by the Wall Street Journal, which said a source had indicated that it would be announced Dec. 18 at a China Mobile conference. [Updated, 6:47 a.m. PST Dec. 5: In a note to clients Thursday, Gene Munster, a Piper Jaffray analyst, said China Mobile iPhone sales could add as much as 5% to Apple's revenues in the current fiscal year that ends September 2014.
September 12, 2013 |
BEIJING -- If anything indicates how China's Apple fans feel about the company's latest product release this week, it's how Nicole Zhou spent her Wednesday afternoon. One day after the Cupertino-based company unveiled two new iPhone models -- the 5s, with an upgraded processor and fingerprint security system, and the slightly cheaper 5c, with a colorful plastic back -- 30-year-old Zhou, an employee at a state-owned enterprise, bought herself a...
January 27, 2014 |
Apple reported iPhone sales Monday that fell well short of analyst estimates as well as guidance for the next quarter that also was lower than expected, sending the stock falling more than 5% in after-hours trading. Apple said it sold 51 million iPhones in the first quarter of its 2014 fiscal year, which ended Dec. 28. That was a new record, up from 47.8 million last holiday season. But sales fell short of analysts' expectations that the company would sell 55 million iPhones in the quarter.
March 5, 2013 |
Would the iPhone have sold as well if it was called the "TelePod"? Apple Inc.'s former advertising lead Ken Segall told a college marketing class that the Cupertino company considered naming its phone the TelePod because it sounded like a futuristic twist on the word "telephone" and had similarities to Apple's iPod, which was very popular at the time. Speaking to students at the University of Arizona, Segall also said Apple considered some other names, including iPad, which the company eventually used for its tablet instead.
April 26, 2012 |
Everyone knows Apple is popular in China -- so popular that people riot outside Apple's stores, or set up fake stores, or just crank out fake iPhones. On a recent trip to an electronics bazaar in Shanghai, we spotted a few of the most blatant of these knockoffs. Amusingly, the phones on display didn't look anything like actual iPhones -- instead, the manufacturers concentrated their piracy efforts on attempting to replicate the spelling of the names of popular devices and brands.
May 23, 2012 |
Google Search for iPhone has gotten a complete overhaul that makes the app much cleaner, speedier and a bit user-friendlier, if you will. The updated app, complete with the day's Google Doodle, now automatically fills the screen in both portrait and landscape orientations with search results. You scroll down, and the controls are hidden. You scroll up to reveal them again. Across the bottom of the screen, you find the categories of search areas including images, videos, news and blogs.
January 16, 2012 |
Show everyone how special you think your iPhone 4S is — have it gold-plated. For a little more than $1,500, you can have an iPhone gold plated by Laban Roomes, an entrepreneur looking to expand his England business into the U.S. Roomes plans to make his American debut in south Florida next month. "Florida is kind of like my second home," he said, adding that he has family in Fort Lauderdale. Roomes is the founder and owner of Goldgenie, a business that began by gold-plating car emblems and has grown to plate phones, computer mice, flowers, game consoles and iPads.