CALIFORNIA | LOCAL
April 24, 2002 |
Jay Chiat, the advertising executive whose firm created the drum-beating Energizer bunny and introduced Apple as the "computer for the rest of us," died of prostate cancer early Tuesday at his Venice beach home. He was 70. Chiat was credited with making Los Angeles an advertising powerhouse in the 1980s and 1990s with a new "West Coast style" of subtle logos and strong messages.
May 9, 2002 |
If you're glad you're not an Oscar Mayer wiener, you may have Jay Chiat partly to thank. If you can pass by the Charmin on the rack at your local supermarket without reflexively picturing Mr. Whipple plunging his obsessive-compulsive fingers into mounds of toilet tissue, say a quick prayer of gratitude for Chiat.
September 18, 1988 |
THE NIKE BILLBOARDS ARE nearly ancient history now, measured by the attention span of the advertising business, a business dedicated to divining what consumers are thinking and feeling and projecting about themselves in the ever-present.
March 31, 1988
A $100,000 pledge to a new endowed scholarship at Art Center College of Design in Pasadena has been made by Jay Chiat, chief executive officer of Chiat/Day. The scholarship will be named for Lee Clow, Chiat/Day's president.
May 22, 2002
Nice tribute to a distinguished advertiser/business leader ("He Totally Got It," May 9, by Reed Johnson), but the writer failed to credit those before Jay Chiat who undoubtedly influenced him: the founders and practically everyone at Doyle Dane Bernbach in the late '50s and '60s--Carl Ally, Jack Tinker, Mary Wells Lawrence--as well as West Coast-style originators such as Carson Roberts, the L.A. office of Doyle Dane, and the whole creative revolution in...
July 6, 1988 |
Jay Chiat, chief executive of the ad firm Chiat/Day, will no longer be running the agency's New York office. On Tuesday, Chiat named Jane Newman, who had been executive vice president and general manager of the agency's New York office, as president and chief executive of the New York operation. The office posts annual billings of $150 million. Newman, 40, was named general manager last year. Chiat said Newman's promotion was overdue.