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Jerry Hocutt

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November 3, 2003 | Bob Baker, Times Staff Writer
Let's say you sell telephone headsets or dental equipment or corporate videos and your daily responsibility is to "cold call" -- to drum up new accounts on the telephone. Let's say you find this somewhere between unpleasant and unbearable. Let's say you put down $109 to listen to an expert tell a roomful of people like you how to conquer cold-calling in three hours.
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ENTERTAINMENT
November 3, 2003 | Bob Baker, Times Staff Writer
Let's say you sell telephone headsets or dental equipment or corporate videos and your daily responsibility is to "cold call" -- to drum up new accounts on the telephone. Let's say you find this somewhere between unpleasant and unbearable. Let's say you put down $109 to listen to an expert tell a roomful of people like you how to conquer cold-calling in three hours.
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