September 2, 2000
I saw the picture of John Hegeman and was sure, when I glanced at the phrase "obnoxious entertainment exec" in the article, that the writer was describing him ("Old, New Hollywood Meet to Put an Odd Twist on Entertainment," by Amy Wallace, Aug. 23). As Hegeman himself will tell you, he is a master marketer--a master of marketing himself. I'll be sick if I read one more time how Hegeman is responsible for the success of "The Blair Witch Project." I suppose his co-workers and the filmmakers, among others, had nothing to do with it. Hegeman was simply in the right place at the right time.
April 25, 2000 |
Onetime Walt Disney Studios top business executive Rob Moore has been hired by his former Disney boss, Joe Roth, to run Roth's new entertainment venture. The widely anticipated move makes Moore, a 13-year Disney veteran, the head of day-to-day operations for Roth's yet-to-be-named Santa Monica company. In addition to focusing on movie production, Moore will be looking for various business opportunities and overseeing the start-up company's Internet strategies.
June 30, 2000 |
Artisan Entertainment Inc., the studio that released last year's sleeper horror hit "The Blair Witch Project," said co-Chief Executive Mark Curcio has quit. Curcio was forced out amid a power struggle with co-CEO Amir Malin and co-President Bill Block, both of whom felt Curcio failed to take advantage of the company's Internet marketing success with "Blair Witch."
October 22, 1996
Walt Disney Co. Monday named Euro Disney Chairman and Chief Executive Philippe Bourguignon to the additional position of executive vice president for Walt Disney Co. Europe. Disney said Bourguignon will work with the European heads of each of Disney's major operating units to optimize Disney's businesses in Europe by coordinating all the company's activities there and helping define Disney's overall strategy in the region.
June 4, 2005
In Chris Lee's article about "Crash" ["Cultural 'Crash' at the Water Cooler," May 30], John Hegeman, president of worldwide marketing for Lions Gate, is quoted as saying that the film has "cultural relevance to it." I wish he had elaborated, because it is lost on me. All films are manipulative and have a point of view to one degree or another, but what exactly is the point of this "must-see" film -- that racism exists? Leaving aside the well-constructed, tension-building plot points, to what end do we follow these sorrowful characters?
December 20, 2005 |
Following the lead of rival studios, Fox Filmed Entertainment has formed a new division to produce, acquire and market films aimed at teens and young adults. Peter Rice, who for the last five years has run the studio's successful Fox Searchlight specialty film unit, will take on additional duties overseeing the soon-to-be-named label, the company announced Monday.