June 23, 2011 |
Kia Motors America and Los Angeles Clippers all-star Blake Griffin are extending their affiliation, which started with the NBA player dunking over a Kia Optima sedan this year, as the company announced a multiyear deal that would make Griffin a global spokesman for the automaker. Kia and Griffin declined to disclose the terms of the deal. But the partnership will involve Griffin appearing on advertising material, making appearances for the company and taking part in other brand events, according to a statement.
February 12, 2008 |
Kia Motors Corp., South Korea's second-largest automaker, said President Byung Mo Ahn was adding the duties of chief executive of its Irvine-based U.S. unit, replacing Len Hunt, who left the company. Kia Motors America's vice president of marketing, Ian Beavis, also left, the Seoul-based company said. Kia said Tom Loveless, vice president of sales, would now report directly to Ahn. "These changes are being made in an effort to respond to rapidly changing market conditions in the United States," the company said.
December 18, 2001 |
Irvine-based Kia Motors America, riding two years of heady sales growth, reorganized its top management Monday. J.H. Lee, former head of parent Hyundai Motor Co.'s Canadian operations, will take over as president of the U.S. import and distribution company. Executive Vice President Peter M. Butterfield will add the title and duties of chief operating officer, taking over day-to-day operations.
July 10, 2000 |
Figuring that what's done wonders for big brother will be good for little brother too, Irvine-based Kia Motors America today will launch its version of the auto industry's longest warranty--a carbon copy of the 10-year, 100,000-mile coverage offered by Hyundai Motor America. Providing the long-term warranty is an effort by the South Korean auto importer to assure potential customers that the quality of its vehicles has improved dramatically since they were introduced in the U.S. in 1994.
February 24, 2000 |
Kia Motors America said Wednesday that it plans to dismiss 20 of its 225 workers at the company's Irvine headquarters, even though its U.S. auto sales are booming. The U.S. arm of Kia Motors Corp. of South Korea took the action to improve the bottom line, spokesman Geno Effler said. Kia Motors America has yet to make money since it began selling in the U.S. in 1994. "We had a very good 1999, but this is a key year for us to become profitable," Effler said. The U.S.
November 18, 1999 |
Kia Motors America said Wednesday it has fired San Francisco's Goldberg Moser O'Neill as its advertising agency--a surprise move just weeks after the car maker publicly praised GMO for helping raise its public profile with an ongoing series of humorous ads. Kia said it already is negotiating with another agency, which it did not name, and hopes to seal a deal in the next few weeks.