BUSINESS
May 22, 2012 | By Salvador Rodriguez
American Express has created a card that rewards FarmVille users with virtual cash for their real-world purchases. Users of the hit social media game can begin signing up for the FarmVille card starting Tuesday. The card is part of American Express' prepaid Serve platform. But this card is not like your typical credit card. Signing up for the thing is a game in and of itself.
BUSINESS
May 22, 2012 | By Tiffany Hsu
Billionaire Elon Musk, founder and chief executive of SpaceX, sent his Falcon 9 rocket into space early Tuesday morning with an unmanned Dragon capsule after an original mission was aborted over the weekend. How’s he feeling? Extremely relieved. After the rocket blasted off from Cape Canaveral, Fla. at 3.44 a.m., Musk tweeted: “Falcon flew perfectly!! Dragon in orbit, comm locked and solar arrays active!!
BUSINESS
May 22, 2012 | By W.J. Hennigan
In a pivotal moment for private spaceflight, a towering white rocket lifted a cone-shaped capsule into space early Tuesday on a mission to the International Space Station. SpaceX's Falcon 9 rocket carried the unmanned Dragon capsule into space after a 3:44 a.m. EDT launch from Cape Canaveral, Fla., marking the first time a private company has sent a spacecraft to the space station.
BUSINESS
May 22, 2012 | By Oliver Gettell
Video-on-demand services usually come into play toward the end of a film's life span — either to follow a theatrical run or to take a movie straight to video. For the website Prescreen, however, VOD is the launching pad. Prescreen, which debuted in September, offers users a curated selection of independent films, most available for 60 days and many exclusive to the site. A single film is spotlighted in a daily email, and most rentals cost $2 to $8 for a 48-hour viewing window.
NATIONAL
May 19, 2012 | By W.J. Hennigan
The first mission by a private company to the International Space Station was aborted before dawn Saturday at Cape Canaveral, Fla., when computers detected an anomaly in one of the rocket's engines and automatically shut down the launch sequence. The countdown forSpace Exploration Technologies Corp., or SpaceX, was flawless until about 4:55 a.m. EDT when, at the last second, the rocket engines briefly lit up and then went dark. "Three, two, one, zero and liftoff," announced NASA commentator George Diller before he realized what had happened.
BUSINESS
May 16, 2012
Yahoo Inc. is trying to stake a claim on the summer movie season with the launch of Movieland, an interactive online game promoting 35 upcoming big-budget films. Developed with participation from all the major movie studios, Movieland is laid out as a virtual board game, with each square representing a summer film. Users will be able to watch trailers, answer trivia questions, earn and share online badges, buy tickets and win prizes. Ken Fuchs, vice president and head of sports, entertainment and games at Yahoo Media Network, said Movieland "game-ifies moviegoing in an interesting way. It sucks people into an experience.