May 14, 1999 |
Giving away free beer to bar patrons is illegal, a California appeals court has ruled, striking down a common promotional tactic by the nation's largest beer makers. The ruling effectively ends a popular practice by beer makers that purchase their own products in neighborhood bars and give them to patrons. The 2nd District Court of Appeal in Los Angeles said the marketing gimmick violated state rules prohibiting an alcohol licensee from plying consumers with free samples.
May 29, 1997 |
California's prestigious wine trade is nervous about a crackdown on long-ignored industry practices that include providing abundant free samples for formal tastings at wine shops. Suppliers have routinely--and illegally, in some cases--furnished ample quantities of wines to shop owners for tastings, and "the ABC has looked the other way," said Randy Kemner, owner of Wine Country, a Signal Hill retailer. No longer.
March 30, 1997 |
Several bills to combat widespread sales of alcohol to minors will come before the state Legislature next month. The most comprehensive was inspired by a Times investigation showing a pattern of lax penalties for merchants caught selling to minors, said its author, Assemblywoman Valerie Brown (D-Kenwood Sonoma). Published in December, The Times computer analysis of Department of Alcoholic Beverage Control records found that the average penalty for a retailer's first violation was a 9.
August 21, 1990 |
The ballot measure: Proposition 134, to increase taxes on beer, wine and distilled spirits. Whose ad: Californians for Nickel-a-Drink. The organization's first radio advertising campaign features two 60-second and one 30-second spot. The ads feature a conversation between a man and a woman. Elements of the ads, with an analysis by Times staff writer Virginia Ellis: Ad: "I read the alcohol tax initiative, like all those ads said . . . and they were wrong. There's no income tax in it.
August 21, 1990 |
Supporters of Proposition 134, an initiative that would hike taxes on beer, wine and liquor, announced Monday that they will seek an attorney general's investigation of threats by alcoholic beverage interests to cancel political advertising with broadcasters who give the proposal's promoters free time. "It's bullying. It's a violation of voters' rights in the most basic form," said Assemblyman Lloyd G. Connelly (D-Sacramento), an author of the proposal.
July 7, 1990 |
Alcoholic beverage giants like Miller, Jim Beam, Bacardi, Seagrams and Hiram Walker are pouring a lot more into California these days than cold beer, rum and bourbon. They are sending money. Big money. Since January, the nation's alcoholic beverage interests have been spending millions of dollars in the state to defeat what one industry leader calls the "single gravest threat to our industry since Prohibition."