BUSINESS
May 17, 2013 | By Salvador Rodriguez, This post has been updated. See the note below for details.
For months, Microsoft has been going after Google with its Scroogled ad campaign , but a new ad that reportedly came from Microsoft is the harshest yet. [Updated, 2:46 p.m. May 17: A spokesman for Microsoft has confirmed that the company did make the video, but it was for internal purposes. ] Right in the middle of Google's annual developers conference in San Francisco this week, a new ad made its way onto YouTube, criticizing Google's Chrome browser. The ad, which can be seen above, closely mimics Google's real Chrome ads , but instead of playing up the browser's features, the ad warns users that Chrome tracks everything they do. PHOTOS: The top smartphones of 2013 "Everything everywhere is tracked to target you with ads, to monetize your personal info," the ad says.
ENTERTAINMENT
May 16, 2013 | By Carolyn Kellogg, Los Angeles Times
Jaron Lanier has a research job with Microsoft. He won't go into specfics, but it has something to do with imagining the future and asking questions. Lanier is a longtime Silicon Valley insider whose primary occupation has been to imagine, think and ask questions. What if we could enter a simulated electronic world? Answer: Virtual reality, a term he coined. What if computers could recognize faces? The company Eyematic Interfaces, which has been absorbed by Google. What if your computer could trace your movements in real time, putting them on screen?
BUSINESS
May 15, 2013 | By Daniel Miller, Los Angeles Times
Microsoft Corp. is partnering with Paramount Pictures on a promotional effort for the studio's "Star Trek Into Darkness. " It represents the biggest such undertaking ever for the software giant. The Redmond, Wash., company's campaign isn't short on whimsy: Bing, Microsoft's Internet search engine, was updated Tuesday to include the "Star Trek" language Klingon in its online translation service. But there also is strategic significance to the marketing venture, because it leverages so many Microsoft services, devices and platforms in a way not previously attempted by the company for a movie promotion.
ENTERTAINMENT
May 14, 2013 | By Carolyn Kellogg
Earlier this month, Barnes & Noble stocks jumped at reports that its Nook unit would be sold to Microsoft for $1 billion . The website Techcrunch reported that it had obtained documents that outlined Microsoft's offer. Now there is a counter-rumor: That Microsoft has no plans to make such a bid. That comes from the lower-profile tech website InsiderMonkey. According to its unnamed source, Microsoft has made no moves to buy the Nook and none will be forthcoming, because of the different operating systems.
BUSINESS
May 13, 2013 | By Chris O'Brien
New York State Attorney General Eric Schneiderman is pressing leading cellphone manufacturers to do more to help stem a growing tide of mobile phone thefts. On Monday, Schneiderman's office sent letters to Apple, Samsung, Google and Microsoft, asking for details about what they are doing to deter such crimes. "Cracking down on violent and dangerous cell phone thefts is important for New Yorkers," Schneiderman said in a statement....
BUSINESS
May 7, 2013 | By Chris O'Brien
In the face of mounting criticisms and sluggish PC sales, Microsoft continues to insist that its gamble on the radically redesigned Windows 8 operating system is paying off, if slowly. Tami Reller, the Windows division's chief marketing officer and chief financial officer, said in a blog post on Tuesday that Microsoft has sold 100 million licenses for Windows 8, up from 60 million sold by January. The new operating system launched in October. The new operating system failed to provide the boost to PC sales many in the industry had hoped to see, causing critics to label Windows 8 a disappointment.