November 6, 2001 |
This report is based on projections of total U.S. box-office gross from a consensus of industry sources and studio financial models. The U.S. and Canadian returns (about 55% of gross) represent only 20% of a film's final revenue, which includes overseas theatrical, video and TV income. The industry marketing average of $30 million per film is factored into these profit equations, as is the relative strength of specific film genres in foreign markets. Results for the weekend of Nov.