June 28, 2013 |
In a world where mobile phones, game consoles and a growing number of technologies talk back to consumers, Netflix is giving its movie and TV recommendation service a voice. Netflix has unveiled a talking, human-like interface named “Max,” who greets subscribers with a game-show host's exuberance and invites them to play irreverent games, such as “Max's Mystery Call” and “Celebrity Mood Ring.” It seeks to inject humor into the analytical process of offering viewing suggestions - and to further differentiate the service from competitors such as Amazon.com or Hulu.
September 12, 2013 |
With each new member of its inaugural rollout, Netflix continues its creative course of conservative innovation. It has the star-studded drama ("House of Cards"), a little horror for the young folk ("Hemlock Grove"), the iconic re-issue ("Arrested Development") and a sassy dramedy ("Orange Is the New Black"). Really, all that's missing from this cable template is a period piece and something new from Ricky Gervais. And now, here's something new from Ricky Gervais. "Derek," which appears in its seven-episode entirety Thursday, is a heartbreaking mess of a show.
May 2, 2013 |
Sometimes the Internet can amplify big ideas. Other times it's an echo chamber for random noise. The latter is the case when it comes to the so-called streamageddon at Netflix, in which various bloggers opined about the loss of titles from the subscription service's streaming library - no doubt causing panic among Netflix susbscribers wondering just what they would be getting for their monthly subscription fees. It turns out, the great "Netflix purge" of 2013 was wildly exaggerated. PHOTOS: Cable vs. broadcast ratings The rumblings started when a site called "Instant Watcher," which monitors the comings and goings of movie and television titles, got the ball rolling, reporting that 1,794 titles, including some classic James Bond films such as "Dr. No" and "Goldfinger," would disappear on May 1. Other mainstream news sites, including CNN Money, picked up the story and attributed the development to Netflix's evolution from broad digital distributor to more selective programmer.
April 22, 2013 |
Netflix said it plans to let its deal to carry Nickelodeon, BET and MTV content expire next month, even though it continues to discuss licensing certain shows. The video subscription service said it has been moving away from broad, multi-year deals with networks and cable channels, in favor of more selective licensing arrangements to carry programs that will work best for its subscribers. Netflix Chief Executive Reed Hastings, in a letter to shareholders, said a recent deal with Warner Bros.
September 3, 2012 |
After Greg Harty rolls out of bed in his Sherman Oaks apartment, he grabs a cup of coffee and starts his work day at a desk in the corner of his living room. His assignment: Watch three episodes of "Modern Family. " As the hit sitcom plays, the aspiring screenwriter opens another window on his laptop and pulls up a spreadsheet. He begins picking labels - his employer, Netflix, calls them tags - to describe what he sees. The comedy: "quirky. " The humor: "light dark. " The tone: "humorous," "irreverent" and "heartfelt.
March 13, 2013 |
Netflix Inc. has unveiled new social features to make it easier for subscribers to discover new TV shows and movies and discuss them with their friends. Starting Wednesday, subscribers to Netflix's streaming service can link their accounts to Facebook, allowing them to see what their friends have watched. Through this integration, new recommendations will appear in the subscriber's Netflix queue under rows labeled "Friends' Favorites" and "Watched by your friends. " In a nod to privacy considerations, Netflix subscribers can opt to share what they've watched only within the Netflix experience -- or choose to share viewing information on Facebook.