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Newspaper Advertising

BUSINESS
April 10, 2009 | By Alana Semuels and Martin Zimmerman
The Los Angeles Times came under criticism Thursday after it ran a front-page advertisement that resembled a news story. The ad for the NBC drama "Southland" appeared in the left column, starting below the fold and above and beside a banner ad for the television show. The ad, which was labeled "advertisement" and carried the NBC peacock logo, was written from the perspective of a reporter on a ride-along with the show's main character, a Los Angeles police officer.

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