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Nielsen Media Research

May 12, 2004
A Los Angeles protest by the Don't Count Us Out Coalition has apparently prompted a senior Nielsen Media Research spokesman to agree to an independent audit of its data. Minority advocacy groups have criticized Nielsen Media Research's electronic "people meter," planned to begin in July, arguing the new methodology will undercount minority television viewers. As a result, they say, there will likely be fewer programs serving those viewers.
November 5, 2008 | SCOTT COLLINS
Happy the presidential campaign is over? We bet the folks at NBC aren't. Grabbing a last chance for campaign laughs -- and high ratings -- NBC devoted the bulk of its prime time on Monday to a two-hour "Saturday Night Live Presidential Bash 2008," a mix of new material and old clips from the comedy show that's hit new levels of popularity this fall with topical sketches, led by Tina Fey's impersonation of Alaska Gov. Sarah Palin. And the people voted with their remotes. "SNL" won the night with 14.4 million viewers, according to early returns from Nielsen Media Research.
June 9, 2004
Sources: CBS; Nielsen Media Research Los Angeles Times *--* PROGRAM NAT'L RANK STATION HOUSEHOLDS 1 NBA Finals (Sun.) 1 KABC 1,584,000 2 NBA Finals: Pregame Show x KABC 777,000 3 Mariana de la Noche (Tue.) x KMEX 503,000 4 CSI 2 KCBS 484,000 5 Without a Trace 6 KCBS 472,000 6 CSI: Miami 3 KCBS 456,000 7 Law & Order (9 p.m.) 10 KNBC 429,000 8 Mariana de la Noche (Thu.) x KMEX 421,000 9 Primetime 29 KABC 416,000 10 Law & Order 7 KNBC 415,000 *--*
January 12, 1996
"Seinfeld" won the hotly contested No. 1 spot in the war among television sitcoms during the latest play period. Top 10 situation comedies from Sept. 12 to Jan. 7, ranked by average audience percentage: *--* Rank Program Ntwk. Air day Aud. 1 Seinfeld NBC Thursday 21.0 2 Friends NBC Thursday 18.2 3 Caroline in the City NBC Thursday 17.9 4 The Single Guy NBC Thursday 16.8 5 Home Improvement ABC Tuesday 16.7 6 Coach ABC Tuesday 14.8 7 Grace Under Fire ABC Wednesday 14.0 8 Frasier NBC Tuesday 13.
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