January 15, 2013 |
Past restaurant marketing campaigns have usually featured sexy patrons having a good time with friends or their adorable young families. But according to new research, maybe it's time food-service companies started focusing more on silver foxes. Historically, baby-boomer consumers and older customers have been less likely than younger peers to visit dining establishments. But that's changed since the recession, according to the NPD Group research firm. In the last five years, graying patrons have grabbed an increasing share of restaurant traffic, with more visits to every segment of the restaurant industry than before the downturn.
January 10, 2013 |
Sales of video game discs and consoles plummeted 22% last year, as consumers flocked to new digital devices and cut their spending, while publishers released fewer games. The drop was much sharper than 2011's 9% decline from 2010. Total spending in the U.S. on physical game products was $13.26 billion, according to NPD Group. The research firm did not estimate the annual total including other avenues for game spending, but did say that used games, rentals and digital formats accounted for about half of total spending in December.
August 15, 2012 |
It's not looking good for the restaurant industry, which struggled through a slow spring season and will probably see flat traffic for the next two years. A mild winter drove more diners to eat out, leading optimistic analysts to predict that the industry was recovering after being slammed in the recession. But those hopes were dashed as the year went on and restaurant visits rose a paltry 1% in the spring from a year earlier, according to research firm NPD Group Inc. NPD analyst Bonnie Riggs cited consumers' "continuing cost-consciousness, still relatively high unemployment and economic uncertainty" as reasons for the industry's disappointing performance.
February 15, 2012 |
Apple products accounted for 19% of all U.S. spending on consumer electronics during the holiday shopping season last year, helping the technology giant maintain its title as the country's top-selling electronics brand for 2011, according to a new study. Apple also was the third-largest U.S. electronics retailer in 2011 based on total revenue, research firm NPD Group said. The No. 1 retailer was Walmart, followed by Best Buy. Staples and Amazon tied for fourth place to round out the top five, a repeat of 2010, NPD said.
April 29, 2011 |
For the first time, more smartphones were sold than any other type of mobile phone, according to a new study. Sales of smartphones rose 8% during the first three months of 2011 from the same period in 2010, research firm NPD Group said. Smartphones accounted for 54% of all mobile phone sales for the period. However, overall mobile phone sales, which are made up of sales of smartphones and standard cellphones, fell 1% during the quarter from a year earlier, the research firm said.
April 22, 2011 |
Fries have been getting downsized. The introduction of dollar menus, effects of the recession and the end of super-sizing have taken a toll on French fry consumption at restaurants. Fries are a part of 13.2% of restaurant meals today, down from 14.5% in 2004, according to NPD Group. But fast-food giants haven't been taking this lying down. Many have been finding ways to offset the decline in fry sales. McDonald's Corp., the longtime king of fries, has cited breakfast business and the introduction of frappes and smoothies for helping the chain score 31 consecutive quarters of same-store-sales gains.