April 26, 2000
Ocean Pacific Apparel Corp. in Irvine said Tuesday that it has signed professional surfer Tim Curran to endorse the company's surf, apparel and accessory products. The company said in a press release that the long-term commitment with Curran, 22, of Oxnard is valued "in the seven figures." Curran was rated sixth in last year's season-ending professional rankings, the highest of any North American. He currently is eighth on the 2000 World Championship Tour.
April 6, 1999 |
Ocean Pacific Apparel Corp. launched a $4-million multimedia ad campaign, the surf wear maker's first major marketing blitz in a decade. Magazine ads showing slice-of-life scenes featuring "everyday beach kids" began appearing last month in various magazines, including Surfer, Surfing, Spin and Rolling Stone. Radio spots also are promoting Op's products and its annual summertime Op Pro surfing contest in Huntington Beach.
May 4, 1999 |
Ocean Pacific Apparel Corp. has withdrawn its sponsorship from the classic Huntington Beach surfing contest that has worn its name for most of the past two decades. The Irvine surf-wear maker reportedly backed out in a dispute over management of the OP Pro Am surf contest. Executives could not be reached for comment late Monday. Ocean Pacific, one of the oldest and best-known surf-wear brands in Southern California, helped start the Huntington Beach surf contest in 1982.
September 30, 1998 |
Ocean Pacific Apparel Corp., one of the oldest and best-known surf wear brands in Southern California, said Tuesday that it has been acquired by a Bay Area investment firm. Doyle & Boissiere Fund LLC of San Francisco, a $100 million-plus investment company affiliated with Phoenix-based Finova Group, acquired an 86% stake in the Irvine surf wear maker. Terms weren't disclosed.
August 5, 2004 |
Ocean Pacific Apparel Corp., the Irvine-based clothier that once epitomized the country's surfing craze, will be acquired by Warnaco Group Inc., the companies said Wednesday. Warnaco -- the New York-based maker of Speedo swimsuits, Olga bras and Calvin Klein jeans -- will pay the investment group Doyle & Boissiere Fund I $40 million and assume $1 million in debt if regulators approve the deal. Warnaco said it was attracted to Ocean Pacific's "brand equity."
June 17, 1998 |
Ocean Pacific Apparel Corp., one of the oldest names in Southern California's surf wear industry, is about to get a new owner. Richard Baker, chief executive of Irvine-based OP, and Montreux Equity, a San Francisco venture capital firm, are in the final stages of a deal to buy OP from Berkeley International Capital Corp. Baker would not disclose terms of the deal, which he said will be completed by month's end.