BUSINESS
November 16, 2011 | By Rosanna Xia
Kia, which has launched nine new products in the last three years, plans to move forward with design-led transformations, unveiling the Kia GT four-door sports sedan concept for the first time in the United States at the L.A. Auto Show. “This is Kia's first rear-wheel-drive concept,” said Chief Design Officer Peter Schreyer at Wednesday's press conference. “Beneath the hood is a 3.3-liter turbocharged engine, 395 horsepower, eight-speed automatic transmission. Put it all together, what you get is a four-door sports sedan that's sleek and masculine and breathtaking.” “For us, we've been known as a fuel-efficient, quality and value brand,” said Michael Sprague, marketing vice president.
BUSINESS
June 23, 2011 | By Salvador Rodriguez, Los Angeles Times
Kia Motors America and Los Angeles Clippers all-star Blake Griffin are extending their affiliation, which started with the NBA player dunking over a Kia Optima sedan this year, as the company announced a multiyear deal that would make Griffin a global spokesman for the automaker. Kia and Griffin declined to disclose the terms of the deal. But the partnership will involve Griffin appearing on advertising material, making appearances for the company and taking part in other brand events, according to a statement.
BUSINESS
November 25, 2010 | By David Undercoffler, Los Angeles Times
You know you like a car when the only thing you would change is the hard, uncomfortable seats. Automobiles are the amalgamation of thousands of parts designed and created by hundreds of individuals. Each piece provides an opportunity for the car to provoke the ire of the driver or passenger. Some cheap plastics here, ungainly taillights there, and very quickly you have an inert resident of dealers' lots. So color me impressed with the 2011 Kia Optima. If some indurate cushions are the only thing to complain about on the $27,440 EX model I tested, the company has a winner on its hands.
BUSINESS
November 25, 2010
2011 Kia Optima Base price: $19,690 Price, as tested: $27,440 Powertrain: 2.4-liter DOHC inline four-cylinder engine; six-speed automatic Horsepower: 200 at 6,300 rpm Torque: 186 pound-feet at 4,250 rpm Curb weight: 3,323 pounds Wheelbase: 110 inches Overall length: 190.7 inches EPA fuel economy: 24 mpg city/34 mpg highway Final thoughts: Kia's best pejorative...
IMAGE
March 30, 2008 | Adam Tschorn, Times Staff Writer
IT'S one of the most visible choices Sen. Barack Obama has made, and it's burning up the blogosphere and YouTube, being debated on the radio, even parodied. It's a typeface, of all things, one called Gotham that the Illinois Democrat chose for his rally banners and campaign signage, a collection of letter shapes some typographers are calling the hot font of 2008.
BUSINESS
August 7, 2006 | John O'Dell, Times Staff Writer
Toyota Motor Corp.'s redesigned 2007 Camry has aced an insurance group's tough set of front and side crash tests but was bested by a South Korean-made competitor, the 2006 Kia Optima, in a rear crash test, according to data released late Sunday. In its latest round of tests, the Insurance Institute for Highway Safety awarded the new Camry its top ratings of "good" in front and side crashes. But the institute said the sedan was only "marginal" in protecting occupants in a 20-mph rear collision.