June 27, 1998 |
Internet auto shopping service Auto-By-Tel Corp. said Friday that founder Pete Ellis has stepped down from his operating posts in a move to strengthen the company's credibility in the market. Mark Lorimer, formerly chief operating officer, will replace Ellis as president and chief executive. Michael Fuchs, former chairman of Time Warner's HBO and Warner Music subsidiaries and a major investor in Auto-By-Tel, will become chairman.
February 1, 1997 |
Auto-By-Tel Inc., which is mounting an aggressive and expensive campaign to become the nation's premier automobile marketer on the Internet, said Friday that it intends to go public and hopes to raise as much as $55 million with the initial stock offering. The company, started two years ago by a group that included Pete Ellis, a well-known former Southern California auto dealer, links shoppers with auto dealerships that typically offer special prices to customers who shop via the Internet.
February 11, 1994 |
The Pete Ellis Auto Center debuted last summer as a bold and unusual used-car lot. Prices were non-negotiable, sales people were paid a set salary instead of commissions, and none of the models were older than five years. But less than seven months after its arrival on Costa Mesa's automobile row, the dealership shut its doors. The last of the cars were cleared off the now-vacant lot this week.
July 16, 1993 |
Pete Ellis' radio jingles used to urge customers to follow the "Long Beach Freeway, Firestone exit, South Gate" to his car dealerships. Those businesses collapsed, victims of the recession, along with his Ford dealership in Bellflower. But now, two years later, Ellis is back. On Saturday, a used-car lot called Pete Ellis Auto Center will open on Costa Mesa's automobile row, Harbor Boulevard.
July 16, 1993 |
Who can forget the jingles that Pete Ellis used to bring customers to his car dealerships: the grating voices of small children singing again and again of the "Long Beach Freeway, Firestone Exit, South Gate." Those commercials disappeared with the businesses. Ellis' new-car dealerships in South Gate and Bellflower fell victim to the recession in 1991. Now Ellis is back. On Saturday, a used-car lot called Pete Ellis Auto Center will open on Costa Mesa's automobile row, Harbor Boulevard.
June 18, 1992
A new Ford dealership is preparing to open on the Pete Ellis Ford site in Bellflower a year after the flamboyant auto dealer abruptly went out of business. Ford West is hiring employees and refurbishing the 5.5-acre dealership alongside the Artesia Freeway (91) at Artesia Boulevard and Downey Road and plans to open about July 1, said Gary Premeaux, one of the three owners of the new Ford franchise. All were formerly associated with Ford and Toyota dealerships in Los Angeles.