August 23, 2000 |
Publishers Clearing House, the giant magazine marketer, has agreed to reform its business practices and refund $16 million to customers in California and 22 other states under a sweeping settlement expected to fundamentally change how the sweepstakes industry does business.
February 24, 1999
* Representatives from 25 states are meeting today in Indianapolis to discuss whether laws are needed to prevent deceptive gimmicks by sweepstakes firms. Indiana and others have suits pending against American Family Publishers and Publishers Clearing House, claiming they mislead consumers in their mailings with enticements of big winnings. * Federal Reserve Chairman Alan Greenspan repeats his testimony on the state of the U.S. economy to the House Banking Committee.
March 8, 1999 |
Super Bowl Sunday is usually a depressing day for Eustace Hall--not because his team loses, but because Publishers Clearing House never comes to his house to award him millions of dollars. Hall has even put up signs on his Florida home to make sure the company's famed Prize Patrol would know it had the right house. Hall, a retired medical technologist, has spent more than $15,000 since 1992 entering sweepstakes.
June 27, 2001 |
Publishers Clearing House said Tuesday it has agreed to pay $34 million to 26 states to settle all remaining allegations it used deceptive sweepstakes promotions to sell magazines. The agreement comes 10 months after the company, one of the largest U.S. magazine subscription agencies, settled with the other 24 states, including California, and the District of Columbia for $18 million.
December 13, 1987 |
A pop culture icon crumbles: The National Enquirer is dumping its 6-year-old "inquiring minds" promo campaign to go after new readers. But president/editor Iain Calder says it has nothing to do with new circulation figures showing Rupert Murdoch's Star gaining ground. (The Star averaged weekly sales of 3.7 million for the six months ending June 30, according to Ad Age, compared to 4.4 million for the Enquirer. That was a 1% drop over the Enquirer's first six months of 1986; the Star gained 5.2%.
January 13, 2010 |
These guys have to be some of the dumbest scammers ever. But their ploy is so brazen -- and so potentially attractive in these tough economic times -- you could just see it succeeding. That is, if they ever get their story straight. Beverly Hills resident Joy Shefter told me she had received a call the other day from a man identifying himself as a Bank of America employee. He said he had a cashier's check for Shefter's husband, Milt, from Publishers Clearing House. The check was for $2.5 million.