Red Carpet Real Estate Services

Guild Mortgage has sold Red Carpet Real Estate Services, a San Diego franchising operation with 400 outlets in the United States and Canada, to Central Holding Co., a Detroit financial services firm, it was announced Friday. Terms were not disclosed. Central Holding will merge Red Carpet with its Keim Realty, a residential real estate franchising operation with 100 offices in Michigan and three in Florida.

Guild Mortgage has sold Red Carpet Real Estate Services, a San Diego franchising operation with 400 outlets in the United States and Canada, to Central Holding Co., a Detroit financial services firm, it was announced Friday. Terms were not disclosed. Central Holding will merge Red Carpet with its Keim Realty, a residential real estate franchising operation with 100 offices in Michigan and three in Florida.

Robert Amster has been appointed president of Red Carpet Real Estate Services.

Ed Noonan's office--which includes a roulette table and a slot machine embedded in a carved, wooden likeness of Uncle Sam--offers proof that the president of San Diego-based Red Carpet Real Estate Services isn't afraid to gamble. That gambler's streak surfaced in 1985, when Noonan surprised associates by leaving his job as a regional vice president with industry leader Century 21 to become Red Carpet's sixth president since 1978.

Ed Noonan's office--which includes a roulette table and a slot machine embedded in a carved, wooden likeness of Uncle Sam--offers proof that the president of San Diego-based Red Carpet Real Estate Services isn't afraid to gamble. That gambler's streak surfaced in 1985, when Noonan surprised associates by leaving his job as a regional vice president with industry leader Century 21 to become Red Carpet's sixth president since 1978.

HomeLife Inc., a Newport Beach-based real estate company, is going global. HomeLife recently sold a master franchise to investors led by Peter Bennhardt of Germany, who said he plans to open 200 offices over the next five years, starting in Hanover and Berlin. The deal is just the first step in a planned expansion throughout the world, HomeLife chairman Andrew Cimerman said.

In what some experts say is another sign that mortgage lending and real estate sales just don't mix, sales giant Century 21 Real Estate Corp. has quietly decided to fold its mortgage operations. The nation's biggest real estate network started the Century 21 Mortgage Corp. in the mid-1980s, hoping to bolster profits by making loans to consumers who purchased homes through the company's 600,000-plus real estate agents.

The $1-million tract home is here. Throughout the Southland, from the desert to the sea, from Tarzana to San Diego, home builders are producing houses in subdivisions or tracts-- a term developers hate--for buyers willing to spend nearly $1 million or more. At least a dozen builders are developing megabuck houses in nearly as many Southern California locations, an informal survey shows. They range from golf course homes in Rancho Mirage to mini-mansions overlooking a horse ranch in north San Diego County.

Robert Amster has been appointed president of Red Carpet Real Estate Services.