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Rico International Company

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CALIFORNIA | LOCAL
May 12, 1994 | JIM CROGAN
With cheeks puffed, fingers firmly in place and eyes focused on the notes and numbers that filled the white chalkboard in front of them, five members of Rico International's top management collectively plunged into a daring version of "Mary Had a Little Lamb" on their clarinets. It's all part of a new business strategy at this woodwind reed manufacturing company in Sun Valley that's based on the premise that if you want better music-making reeds, you start by making some music.
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CALIFORNIA | LOCAL
May 12, 1994 | JIM CROGAN
With cheeks puffed, fingers firmly in place and eyes focused on the notes and numbers that filled the white chalkboard in front of them, five members of Rico International's top management collectively plunged into a daring version of "Mary Had a Little Lamb" on their clarinets. It's all part of a new business strategy at this woodwind reed manufacturing company in Sun Valley that's based on the premise that if you want better music-making reeds, you start by making some music.
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