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June 18, 1988 | PAUL CHUTKOW
What do Marilyn Monroe, John Wayne, Woody Allen, Woolite and the Marlboro Man have to do with the political success of French President Francois Mitterrand? The question is at the heart of an emerging debate here about: the powerful chemistry between politics and television; the impact of American-style media and advertising campaigns on choosing a President, and government constraints on television's freedom to shape election coverage.
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ENTERTAINMENT
June 18, 1988 | PAUL CHUTKOW
What do Marilyn Monroe, John Wayne, Woody Allen, Woolite and the Marlboro Man have to do with the political success of French President Francois Mitterrand? The question is at the heart of an emerging debate here about: the powerful chemistry between politics and television; the impact of American-style media and advertising campaigns on choosing a President, and government constraints on television's freedom to shape election coverage.
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