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July 6, 1999 | LESLIE EARNEST, TIMES STAFF WRITER
Pierre Andre Senizergues is so absorbed with skateboarding that even a piece of furniture can make him think of the sport. "I like that curve," said Senizergues, the founder of Sole Technology Inc., brushing past the sleek 1950s-style couch in his office on his way to lunch. "It gives the feel of movement. And it has that gray color that makes you think of asphalt." Senizergues, a former world champion skateboarder, clearly has skateboarding on the brain.
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BUSINESS
July 6, 1999 | LESLIE EARNEST, TIMES STAFF WRITER
Pierre Andre Senizergues is so absorbed with skateboarding that even a piece of furniture can make him think of the sport. "I like that curve," said Senizergues, the founder of Sole Technology Inc., brushing past the sleek 1950s-style couch in his office on his way to lunch. "It gives the feel of movement. And it has that gray color that makes you think of asphalt." Senizergues, a former world champion skateboarder, clearly has skateboarding on the brain.
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BUSINESS
January 25, 2000 | LESLIE EARNEST, Leslie Earnest covers retail businesses for The Times. She can be reached at (714) 966-7832 and at leslie.earnest@latimes.com
This will be the 20th anniversary for the ASR trade show, which showcases the products of many local companies that target the surf, skate and snowboard crowd. The show, which is closed to the public, will be at the Long Beach Convention Center from Feb. 5 to 7. In addition to Oakley, one of the biggest exhibitors will be Lake Forest-based Sole Technology Inc., which makes etnies, eS and Emerica skate shoes.
BUSINESS
February 1, 2001 | LESLIE EARNEST
Two companies that built their reputations churning out sturdy skate shoes for guys will unveil what they're calling more fashionable styles for women at the show, which runs Saturday through Monday at the Long Beach Convention Center. DC Shoes Co., which rejiggered two of its men's styles to suit women last year, is now designing shoes just for females. The 2001 line will include the Sera, a slip-on "active, out-and-about urban shoe," and the Aria, a skate shoe built for women.
BUSINESS
February 2, 2000 | LESLIE EARNEST, TIMES STAFF WRITER
Feeding on youth's ongoing fascination with extreme sports, Pacific Sunwear of California Inc. is aggressively expanding nationwide, opening larger stores and pushing into territory as far afield as Puerto Rico. The Anaheim-based retailer of casual clothes for teens and young adults will open 125 stores this year, matching last year's expansion and bringing its total number of stores to 575 by the end of 2000. By the end of 2003, it expects to be operating about 1,000 stores.
BUSINESS
February 2, 2000 | LESLIE EARNEST, TIMES STAFF WRITER
Feeding on youth's ongoing fascination with extreme sports, Pacific Sunwear of California Inc. is aggressively expanding nationwide, opening larger stores and pushing into territory as far afield as Puerto Rico. The Anaheim-based retailer of casual clothes for teens and young adults will open 125 stores this year, matching last year's expansion and bringing its total number of stores to 575 by the end of 2000. By the end of 2003, it expects to be operating about 1,000 stores.
BUSINESS
October 2, 2002 | LESLIE EARNEST, TIMES STAFF WRITER
Mark Steele stared Tuesday morning at the fine print on his shipment status report, trying to figure out which of his company's shorts and sweatshirts were stranded at sea by the West Coast ports closure. "Rough day today," said Steele, a freight traffic manager for Irvine-based O'Neill Clothing, which sells surf wear and other casual clothes.
BUSINESS
September 9, 2002 | LESLIE EARNEST, TIMES STAFF WRITER
Shoppers who once thought nothing of shelling out $100 or more for fancy sneakers have pulled back sharply and are buying cheaper, simpler styles. At the highest end of the market, sales of athletic shoes costing $150 or more plunged almost 41% in the first six months of 2002, according to recent market data. And some companies that make and sell hot youth brands say their customers aren't willing to shell out $85 for a pair of shoes for skateboarding anymore.
BUSINESS
June 22, 2002 | LESLIE EARNEST, TIMES STAFF WRITER
An Australian shoemaker plans to acquire El Segundo-based Kubic Marketing Inc., one of the world's largest skateboard companies, in the latest effort to push the edgy sport of skateboarding into the mainstream and commit deeper corporate dollars to fuel its growth globally. Globe International Ltd. plans to pay up to $46 million to buy Kubic, parent of bad-boy brand World Industries, the companies said Friday.
BUSINESS
December 26, 2006 | Leslie Earnest, Times Staff Writer
When hotshot skateboarder Erik Ellington agreed to promote the oddly named upstart apparel brand KR3W four years ago, his duties weren't much of a stretch. "I just did the tricks out in the street ... dark slides and Casper slides and stuff like that," the Hollywood resident said. "And keeping it real in the streets." He and other skateboarders sponsored by the Santa Ana company -- who wear its clothes while they skate -- kept it real enough to suit young shoppers.
IMAGE
April 19, 2009 | Adam Tschorn
Pierre Andre Senizergues can make skateboards do anything. When he was in his 20s, he steered them from the Paris suburbs to Venice Beach and turned them into the key to an apartment he could afford when he started winning skate competitions. In his 30s, he used them as the foundation of a multimillion-dollar Orange County-based footwear, apparel and accessories empire.
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