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South El Monte Ca

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CALIFORNIA | LOCAL
October 13, 1995
DOWN TO BUSINESS: South El Monte is getting serious about selling itself to new businesses. Out of about 100 entries submitted by people who live or work in the city, officials have chosen one slogan to market their hometown: "South El Monte, We Mean Business." The phrase will be the centerpiece of a $50,000 marketing campaign--including brochures and print advertisement--to persuade businesses to relocate to the largely blue-collar San Gabriel Valley city.
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CALIFORNIA | LOCAL
October 13, 1995
DOWN TO BUSINESS: South El Monte is getting serious about selling itself to new businesses. Out of about 100 entries submitted by people who live or work in the city, officials have chosen one slogan to market their hometown: "South El Monte, We Mean Business." The phrase will be the centerpiece of a $50,000 marketing campaign--including brochures and print advertisement--to persuade businesses to relocate to the largely blue-collar San Gabriel Valley city.
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