Subaru Of America

Subaru Fires Advertising Agency: Subaru of America has eliminated Portland-based Wieden & Kennedy from its $70-million ad business, just two years after handing the agency the account. Cherry Hill, N.J.-based Subaru declined to comment on an agency search, but it is expected that several West Coast agencies will be in the running. Subaru said it will shift more of its marketing resources to regional and local levels.

Subaru Fires Advertising Agency: Subaru of America has eliminated Portland-based Wieden & Kennedy from its $70-million ad business, just two years after handing the agency the account. Cherry Hill, N.J.-based Subaru declined to comment on an agency search, but it is expected that several West Coast agencies will be in the running. Subaru said it will shift more of its marketing resources to regional and local levels.

Subaru of America, based in Pennsauken, N.J., appointed Harvey H. Lamm chairman and chief executive and Thomas R. Gibson president and chief operating officer.

Subaru Recalls Vehicles for Steering Problem: Subaru of America announced a recall of 13,000 vehicles because of the possibility that their electronically controlled motor power steering systems will malfunction. The malfunction makes it difficult for drivers to steer the XT6 models, the company said. The vehicles were produced between June, 1987, and September, 1990, Subaru said.

Subaru Recalls Vehicles: Subaru of America announced a recall of 285,000 front-wheel drive cars because of possible rear suspension corrosion. The models affected include 1980 to 1984 Subaru front-wheel-drive sedan, hatchback and hardtop models. The auto maker said it is also recalling the 1985 and 1986 front-wheel-drive hatchback models.

Subaru Recalls 31,295 Vehicles: The auto maker said the action was taken to modify the transmission dipstick to improve ventilation on its manual transmission, all-wheel drive and four-wheel-drive Legacy, Loyale and XT-6 vehicles made between January, 1989, and September, 1992. Cherry Hill, N.J.-based Subaru of America Inc. said the recall is limited to vehicles in 19 states. California is not among them.