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June 1, 1993 | Dean Takahashi / Times staff writer
If you haven't had enough of the movie, get ready for the "Beauty and Beast" video games for Sega Genesis machines, due this November from Sunsoft of America. "Belle's Quest" targets girls who are video fans and is based on a romantic story line from the heroine's point of view. "The Roar of the Beast" is for boys, with plenty of action from the Beast's perspective. The games include a fully animated ballroom sequence in which Beauty and the Beast dance together.
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BUSINESS
February 6, 1994 | DEAN TAKAHASHI
The success of companies like Virgin Interactive Entertainment and Interplay Productions Inc. has video game competitors scrambling to avoid being left behind. Sunsoft Inc. in Cypress, which expects sales of $80 million this year, has relied in the past on subcontractors to develop most of its Nintendo and Sega video games based on Warner Bros. cartoon characters. The company has waited for the CD-ROM market to grow before launching such games--and now the moment is at hand.
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BUSINESS
February 6, 1994 | DEAN TAKAHASHI
The success of companies like Virgin Interactive Entertainment and Interplay Productions Inc. has video game competitors scrambling to avoid being left behind. Sunsoft Inc. in Cypress, which expects sales of $80 million this year, has relied in the past on subcontractors to develop most of its Nintendo and Sega video games based on Warner Bros. cartoon characters. The company has waited for the CD-ROM market to grow before launching such games--and now the moment is at hand.
BUSINESS
June 1, 1993 | Dean Takahashi / Times staff writer
If you haven't had enough of the movie, get ready for the "Beauty and Beast" video games for Sega Genesis machines, due this November from Sunsoft of America. "Belle's Quest" targets girls who are video fans and is based on a romantic story line from the heroine's point of view. "The Roar of the Beast" is for boys, with plenty of action from the Beast's perspective. The games include a fully animated ballroom sequence in which Beauty and the Beast dance together.
BUSINESS
October 12, 1993 | Dean Takahashi / Times staff writer
SunSoft's Tender Touch: Nonviolent zapping: SunSoft of America Inc., which left the competitive arcade business to focus on home video games, is making another stab at arcades with a new game aimed at leading the industry back to the "era of PacMan." "There is a lot of concern out there about the level of violence in games," said David Siller, director of product development for the Cypress company.
BUSINESS
May 25, 1994 | DEAN TAKAHASHI, TIMES STAFF WRITER
Rita Zimmerer, one of the highest-ranking women in the male-dominated video game industry, has resigned as executive vice president and general manager of Sunsoft of America. Zimmerer, who joined the company in 1989 as director of sales, was responsible for obtaining the rights for Sunsoft video games to use characters based on Warner Bros.' Looney Tunes cartoons as well as Walt Disney Co. and Hanna-Barbera cartoons.
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